Cairo, Egypt, 25 April 2013: Canon Middle East, leader in imaging and business solutions has announced its participation at TechnoPrint, the largest trade show dedicated to the printing and graphics industry in Egypt. Canon will participate through DigiPro, its newly appointed partner for its office imaging products (OIP) business in Egypt.

"Canon is committed to providing the highest standards of support in the Professional Print industry and is a trusted partner to its customers helping them drive profitable business performance through continued understanding of the needs of their customers. Through our participation, we will help Egyptian customers to grow their business by acquiring new applications, expanding into new markets and also generate more revenue from existing clients," said Naoshi Yamada, Deputy Managing Director, Canon Middle East.

Canon's participation reinforces the company's strategic approach to expand its professional print business in Egypt. During the event, DigiPro will showcase cutting edge Canon applications including print solutions for Books and Manuals, Automated Collateral fulfilment, Direct Marketing, Medical applications, Photo printing, Quick print and Trans Promo opportunities.

"TechnoPrint has become a major event for the Egyptian print industry and one that Canon Middle East eagerly anticipates. Through our newly appointed partner DigiPro, Canon will be showcasing its strongest line-up of products as one of the main sponsors at this year's event underlining our commitment to the Egyptian professional print market," said Hendrik Verbrugghe, Marketing Director, Canon Middle East.

Commenting on the participation, Yasser Al Mattarawi, Board Member, Digi Pro said: "Canon is known for consistently developing superior professional print technology products, solutions and business development tools that help professional printers to evolve their businesses. As one of the main sponsors of the show, we will be showcasing vertical market turnkey Canon solutions and new ideas for print applications based on our understanding of our customer's needs and our commitment to adding real value to their business."

Canon will be present in booth 21, Hall 1 at the four day event held at Cairo International Conference center from 27th to 30th April, 2013.

About Canon Middle East
Canon Middle East, a subsidiary of Canon Europe, is the operational headquarters for Canon in the Middle East and North Africa and is based in Dubai, UAE.

Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon's tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions. Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.

Canon invests heavily in R&D to deliver the richest and most innovative products and services to satisfy customers' creative needs. From amateur photographers to professional print companies, Canon enables each customer to realize their own passion for image.

Canon believes that considering the interests of society and the environment is an integral part of good business practice. This is embodied in its corporate philosophy Kyosei - 'To live and work together for the common good'.

Further information about Canon Middle East is available at: www.canon-me.com

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© Press Release 2013