The Kingdom of Saudi Arabia: Axiom Telecom, KSA's leading mobile phone retailer, has just launched the new Blackberry Curve 3G Model 9300 across the Kingdom. It is now available through all of Axiom Telecom's 138 KSA retail outlets, in both main cities and the more remote areas. Axiom Telecom is the first retailer to stock this new Blackberry Curve 3G Model 9300 in the Kingdom.
In KSA, Blackberry sales have continued to increase, with many people joining waiting lists to purchase this latest Blackberry Curve 3G Model 9300 sometime in September 2010. These waiting lists are simply no longer necessary, as Axiom Telecom now has the product in stock at all outlets. The company prides itself on the direct partnerships that it has with all the leading mobile phone manufacturers, allowing Axiom Telecom to be first to get new product releases in stock right across the Kingdom.
Faisal Al Bannai, Axiom Telecom's CEO, commented:
"We are delighted once again to be first to market in the Kingdom with another exciting new product. As the biggest distributor and retailer of mobile phones in KSA, the latest technology always comes to Axiom Telecom's stores first."
Axiom Telecom is transforming the region's retail scene and being recognized for its unique in-store setting. For example, Live Zones in the centre of stores encourage visitors to interact with live demo phones before making their purchase decision. Additionally, Customization Zones let customers instantly choose from a range of skins and stickers, allowing them to personalize their phones to suit tastes and preferences.
"In addition, customers should be reassured that our prices remain very competitive, with high added-value in our locations provided through very special helpful interactive retail experiences, knowledgeable staff and great after-sales service. This is particularly important during the last week of Ramadan and Eid, when there is always a large peak in shopping across most retail categories" added Al Bannai.
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About Axiom
Axiom Telecom was established in 1997 by Chief Executive Officer, Faisal Al Bannai, and is today the leading multi-brand, multi-channel distributor of mobile telecommunications devices, accessories and telecom services in the Middle East.
Axiom's distribution network provides multiple points of access to the end consumer through three principal routes: the retail channel, through a variety of brands and store formats; a micro-distribution channel, for independent stores; and a macro-distribution channel serving wholesalers for domestic and international sales. The Group has more than 3,000 employees and operates over 3,200 points of sale across the Middle East. The Group also has strategic interests in associated companies operating in the Indian market.
Axiom is committed to excellent customer service and continuous innovation to ensure its customers receive the best ongoing support and advice on a wide range of telecommunications products and services.
Axiom Telecom is 53% owned by Al Bannai Investments, 40% owned by a subsidiary of TECOM (a member of Dubai Holding) and 7% owned by Al Zarouni Enterprises.
For further information contact:
Sweta Sewa
Ketchum Raad Middle East
Tel: +971 4 425 8977
E-mail: sweta.sewa@ketchum-raad.com
© Press Release 2010
