26 July 2013
LG Electronics (LG), a global leader and technology innovator in consumer electronics, mobile communications and home appliances, has launched its premium cutting edge integrated experimental brand marketing Ramadan campaign. It is a 10 days activity at Red Sea Mall in Jeddah.
The campaign kick started on Wednesday and will last until August 2 this year. A booth had been placed inside the mall showcasing the range of all premium products from LG Electronics. It showcases LG big- size capacity home appliances, LG new home entertainment products 2013 line up, LG Titan Big II AC series, LG Optimus G, LG Optimus L5, and L7. It is open to visisotors during Ramadan from 9:30 p.m. until 2:30 a.m.
The LG home appliances section showcases 2013 new big home appliances including the Karim Rashid refrigerator, washing machine-Rocky Washer, Discovery 2 washing machine and 56 L microwave oven aimed to promote a healthy lifestyle in the Saudi market, while making consumers' lives easier and more convenient through its innovative product categories, said John Lee, President of LG Electronics, Saudi Arabia.
"LG has enforced its commitment to healthy living by taking a comprehensive approach toward the needs of our Saudi consumers," said Sang Inn Lee, Senior HA product manager of LG Electronics, Saudi Arabia. "This activity is reflected by our strong and dedicated research and development behind every product and appliance to enhance the overall quality of consumers' lives through cutting-edge technology," said B. W. Park, Managing Director, UYMNC.
Displayed at the LG home entertainment section are its 2013 new HE TV lineup, including the 60 LA8600, 60 LA6210, 55 LA8600 and 55 LN5700. The audio video lineup includes BH 9530TW, BH 7530T and ND5520. "The Cinema Screen design 60 LA8600 is an exceptional TV with the world's narrowest bezel 1 MM-plus built-in camera and offering an engaging, cinema-quality viewing experience that allows users to immerse themselves in a vast and customizable world of contents having magic motion remote with voice recognition, smart connectivity".
"LG is the first to launch the 55-inch OLED TV, which is the world's first OLED TV. We believe our new OLED TVs offer the ultimate viewing experience, surpassing anything seen before. The new curved model complements our core OLED TV family with a unique design that capitalizes on the thinness of the screen and the aesthetic beauty of OLED TV," said Lee.
At the LG air conditioners section, on display are LG total air conditioners solution providers including Titan Deluxe Big II series with 32 BTU & 38 BTU capacity, Titan Gold Big ll with 32 BTU & 38 BTU capacity and Fresh Big series 30 & 36 BTU air conditioners, said Sheikh Hakam Abu Rashieh, COO of Al Hassan Ghazi Ibrahim Shakir Company.
LG Electronics (LG), a global leader and technology innovator in consumer electronics, mobile communications and home appliances, has launched its premium cutting edge integrated experimental brand marketing Ramadan campaign. It is a 10 days activity at Red Sea Mall in Jeddah.
The campaign kick started on Wednesday and will last until August 2 this year. A booth had been placed inside the mall showcasing the range of all premium products from LG Electronics. It showcases LG big- size capacity home appliances, LG new home entertainment products 2013 line up, LG Titan Big II AC series, LG Optimus G, LG Optimus L5, and L7. It is open to visisotors during Ramadan from 9:30 p.m. until 2:30 a.m.
The LG home appliances section showcases 2013 new big home appliances including the Karim Rashid refrigerator, washing machine-Rocky Washer, Discovery 2 washing machine and 56 L microwave oven aimed to promote a healthy lifestyle in the Saudi market, while making consumers' lives easier and more convenient through its innovative product categories, said John Lee, President of LG Electronics, Saudi Arabia.
"LG has enforced its commitment to healthy living by taking a comprehensive approach toward the needs of our Saudi consumers," said Sang Inn Lee, Senior HA product manager of LG Electronics, Saudi Arabia. "This activity is reflected by our strong and dedicated research and development behind every product and appliance to enhance the overall quality of consumers' lives through cutting-edge technology," said B. W. Park, Managing Director, UYMNC.
Displayed at the LG home entertainment section are its 2013 new HE TV lineup, including the 60 LA8600, 60 LA6210, 55 LA8600 and 55 LN5700. The audio video lineup includes BH 9530TW, BH 7530T and ND5520. "The Cinema Screen design 60 LA8600 is an exceptional TV with the world's narrowest bezel 1 MM-plus built-in camera and offering an engaging, cinema-quality viewing experience that allows users to immerse themselves in a vast and customizable world of contents having magic motion remote with voice recognition, smart connectivity".
"LG is the first to launch the 55-inch OLED TV, which is the world's first OLED TV. We believe our new OLED TVs offer the ultimate viewing experience, surpassing anything seen before. The new curved model complements our core OLED TV family with a unique design that capitalizes on the thinness of the screen and the aesthetic beauty of OLED TV," said Lee.
At the LG air conditioners section, on display are LG total air conditioners solution providers including Titan Deluxe Big II series with 32 BTU & 38 BTU capacity, Titan Gold Big ll with 32 BTU & 38 BTU capacity and Fresh Big series 30 & 36 BTU air conditioners, said Sheikh Hakam Abu Rashieh, COO of Al Hassan Ghazi Ibrahim Shakir Company.
© The Saudi Gazette 2013




















