MUSCAT -- A contingent representing the world's leading provider of tile and stone installation systems, Custom® Building Products a privately owned American company founded in 1945, and Aqua Mix Inc, an industry leader in tile, stone grout and related hard surface maintenance products similarly based in the US and established in 1890, held a press meet and workshop, at the Mumtaz Mahal, Qurum, yesterday.
With the recent acquisition of Aqua Mix by Custom, this was a good chance for the visiting delegates, made up of Real Bourdage, Vice-President of Custom and Aqua Mix, Scott Worthington, International Technical Representative, Custom and Aqua Mix, Binoy Jhaveri, Partner - Custom Building Products and Sanjay Thambe, Technical Representative - Middle East and India, to meet with their local representatives here.
Custom Building Products is the largest provider of stone and installation systems in America, with a 55 per cent market share, and with ownership of the Aqua Mix brand they dominate over 80 per cent of this region's market in stone, tile and grout care. They offer smart products for sealing, cleaning enhancing and restoring, with easy to use professional formulas, guaranteed performance and a lifetime of product excellence.
Besides Aqua Mix, other quality patented brands in Custom's portfolio include WonderBoard, EasyMat, RedGard, LevelQuick, MegaFlex, MegaLite, Prism, PolyBlend, StoneSpecific, TileLab and SuperiorBilt.
These are considered to be the most popular and most trusted by industry professionals and are all backed up by warranties. Through their commitment to innovation, performance and exceptional customer service for the tile and stone industry, Custom Building Products have continually raised the standards for the industry. Aqua Mix is represented in the Sultanate by Maxx International of Hussein bin Mohammed Baomar United LLC.
By Ali Ahmed al Riyami
© Oman Daily Observer 2007
