New 174-room Bur Dubai Hotel Due To Open 2013

Dubai, UAE & McLean, VA - 30 May 2012 - Hilton Worldwide today signed an agreement to convert the Dubai hotel property, The Royal Ascot, into a new DoubleTree by Hilton hotel, the second DoubleTree branded property planned for the city and the third for the UAE.

Following a re-branding to DoubleTree by Hilton Bur Dubai in January 2013, the 174-room property will undergo a comprehensive two-year refurbishment and upgrading programme with an expected completion date of January 2015.

Rudi Jagersbacher, area president, Hilton Worldwide, Middle East & Africa said: "I'm delighted that today's announcement brings us closer to our goal of establishing five of the company's brands into the UAE local market within the next two years.  Dubai's continued status as a main regional economic hub for the Middle East gives us confidence to launch new brands in the city and provide more options for the growing number of visitors."

Located within the city's lively and historic area of Bur Dubai, the DoubleTree by Hilton Bur Dubai should prove to be a major attraction for both leisure and commercial travellers.  Conveniently well placed near to Dubai's main port, as well as the city's diplomatic district, the hotel will appeal to business guests while leisure tourists will enjoy the easy access to Dubai's  world famous Dubai Creek, with its bustling streets filled with souks, historic buildings and museums.

Rob Palleschi, global head, DoubleTree by Hilton said: "DoubleTree by Hilton Bur Dubai is an inspiring addition to our growing UAE hotel collection and will perfectly complement our DoubleTree property in Ras Al Khaimah as well as DoubleTree by Hilton Al Barsha Hotel & Residence which is due to open at the end of this year.  The brand is growing a strong portfolio of fine Middle East hotels with a reputation for providing upscale, quality amenities and services together with a truly rewarding guest experience."

DoubleTree by Hilton Bur Dubai will boast a number of new quality business and leisure facilities including a conference hall, four meeting rooms, a business centre as well as a swimming pool plus health club and spa.   

Guests at DoubleTree by Hilton Bur Dubai will benefit from the characteristic qualities found at a fast-growing collection of more than 300 DoubleTree by Hilton hotels and resorts in more than 25 countries, including the warm welcome of the brand's legendary chocolate chip cookie presented to every guest upon check-in; an array of upscale amenities and guest services; the rewards of the Hilton HHonors guest loyalty programme; and a unique and caring team member commitment to the local community.

Bader Mohamed Yousef Bukhamas, Chairman, Khamas Group of Investment Companies said: "We are delighted to partner with Hilton Worldwide, our first and a natural choice for this project, and look forward to a long and successful relationship."

Pawan Kachroo, Managing Director, Khamas Hospitality added: "This is a compelling partnership with a company that matches our ambition to provide top quality facilities and the highest levels of service."  

Hilton Worldwide currently operates 56 properties in Middle East and Africa, totalling more than 16,500 rooms across 19 countries. There are eleven hotels across the UAE, 18 hotels in Egypt, one hotel and one convention centre in Jordan, six in Saudi Arabia, two in Lebanon and one each in Oman, Qatar and Kuwait, plus another 12 hotels in Africa and 3 hotels in the Indian Ocean. Hilton Worldwide has a signed development pipeline of an additional 40 properties across Middle East & Africa in the U.A.E, Qatar, Kuwait, Saudi Arabia, Egypt, Jordan, Uganda, Nigeria and Cape Verde.

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About DoubleTree by Hilton Hotels
 
With a fast-growing global collection of contemporary, upscale hotels in more than 275 gateway cities, metropolitan areas and vacation destinations across five continents, every little thing we do at DoubleTree by Hilton inspires us to create a rewarding experience for our hotel guests, our team members and the communities we proudly serve.  Our hospitality begins with a warm chocolate chip cookie welcome upon arrival and continues with the award-winning Hilton HHonors® guest loyalty program, an array of fine services and amenities and our longstanding CARE Culture tradition that empowers more than 65,000 team members to provide the special comforts and acts of kindness that make the traveller feel human again.  To make reservations at any DoubleTree by Hilton hotel, travellers may visit our brand website at www.doubletree.com.  Social media users may connect with us at www.facebook.com/doubletree, www.twitter.com/doubletree and www.youtube.com/doubletreehotels.  For the latest news, story starters and fact sheets about our brand, reporters and bloggers may visit our DoubleTree by Hilton Global Media Center at www.doubletreebyhiltonglobalmediacenter.com.

About Hilton Worldwide
Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 93 years, Hilton Worldwide has offered business and leisure travellers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,800 hotels and timeshare properties, with 630,000 rooms in 88 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward programme Hilton HHonors®. Visit www.hiltonworldwide.com for more information and connect with Hilton Worldwide at www.facebook.com/hiltonworldwide, www.twitter.com/hiltonworldwide, www.youtube.com/hiltonworldwide, www.flickr.com/hiltonworldwide and www.linkedin.com/company/hilton-worldwide.

CONTACT:
Elaine Reed
Hilton Worldwide, Middle East & Africa
+971 (0)4 434 5461
Elaine.reed@hilton.com

Chris Daly
Daly Gray Public Relations
(on behalf of DoubleTree by Hilton)
chris@dalygray.com
+1 703 435 6293

© Press Release 2012