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19 April 2015
Extension To Capitalise On Double-Digit Exhibitions Sector & International Business Tourism Growth
Dubai - DWTC, the region's largest MICE venue operator, has announced plans to build a 15,500 square metre (166,800 square feet)extension to its current indoor complex space,taking the available multipurpose indoor event and exhibition capacity to over 122,000 square metres (over 1.31 million square feet).
With the continued increase in demand for new shows, and year-on-year scale up of strategic events within the DWTC calendar, the planned custom-built and flexible event space is expected to cater to the next five years of portfolio growth that will in turn support increasesinDubai's business tourism traffic.
Adjacent to the existing Zabeel Hall complex, three new halls - named Zabeel 4,5 and 6 -willform the extension beyondHalls 1, 2 and 3. Construction is expected to commence later this month with the new spacebecoming operational from Q1 2016.
Thisinfrastructure expansionwill also support improveddiversity within the DWTC offering, and most specifically the ability to host more events concurrently, bothkey pillars to fostering future business tourism growth - an important aspect of Dubai's target of 20 million international visitors by 2020.
Helal Saeed Almarri, Director General of Dubai Department of Tourism and Commerce Marketing, in his capacity as CEO of Dubai World Trade Centresaid:"Dubai is already recognised as a leading events destination globally, and furtherdevelopment of the DWTC complex allows us to position ourselves as a dominant force in the international events delivery arena.
"At DWTC, we have witnessedstrong year-on-year growth, anincrease in quality visitor footfall,and rise in space demand from top-tier exhibitors across all major trade-shows and the strategic sectors within our calendar. This consistency in performance in the context of a very sluggish global economyhas had an extremely positive impact,fuelling increase in the Emirate's share of the international MICE market.
"Dubai'slocation and connectivity infrastructure remains a strategic lever, allowing industries access to nearly two billion people in some of the world's fastest growing markets, allwithin a four-hour flight radius. The expansionof our venue will provide the supporting platform for home-grown local and regional businesses, as well as global corporations, to take greater advantageof commercial prospects being made available through existing events, and new entrants into the 2016 calendar."
Structurally designed to cater for both exhibitions and conferences, thethree newhallswill have four meeting rooms, be self-sufficient to house their own VIP majlis spaces and organiser offices, and have a dedicated set of services and amenities like medical service zones, food & beverage outlets and others.
The location of the new halls is conveniently close to the Arena Plaza in the DWTC complex, allowing ease of access by metro, and is linked though the current Zabeel concourse for ease of internal connectivity with the rest of the exhibition complex. Accompanying the expansion will be a new 300-car park areawith the flexibility to be transitioned into a 6,000 square metre(64,600 square feet)tented temporary event area, bolsteringcapacitywhen required.
Dubai stands at the centre of business and commerce in the MENASA region, stimulating the growth of companies and economies alike. Its commitment to infrastructure, a sustainable economy and safety has allowed it to garner international recognition as a global metropolis.
Helal Saeed Almarri added;"The Meetings-Incentives-Conferences-Exhibitions sector will retain its strategic role as a commercial catalyst, solidifying Dubai's position as a global destination of choice for businesses, whether they are multi-national conglomerates looking to establish their regional presence or regional SMMEs and start-ups seeking expansion into new markets. Ultimately, the influx of trade visitors, particularly the international business travellers, has a domino-effect stimulating several adjacent sectors such as tourism, hospitality, retail, infrastructure, among others, contributing collectively to Dubai's and the UAE's overall economic prosperity."
-Ends-
About Dubai World Trade Centre
With a vision to make Dubai the world's leading destination for all major exhibitions, conferences and events, DWTC has evolved from being the regional forerunner of the fast growing MICE industry into a multi-dimensional business catalyst, focusing on Venues, Events and Real Estate Management. Complementary to the primary service offerings are a range of value added services from media/advertising, engineering and technical consultation and wedding planning, security services and an award winning hospitality portfolio.
For more information, contact
Nancy D'Souza
Dubai World Trade Centre
+9714 308 6124
Duha Shabib
Hill+Knowlton Strategies
+97156 414 3934
Press Release 2015
Extension To Capitalise On Double-Digit Exhibitions Sector & International Business Tourism Growth
Dubai - DWTC, the region's largest MICE venue operator, has announced plans to build a 15,500 square metre (166,800 square feet)extension to its current indoor complex space,taking the available multipurpose indoor event and exhibition capacity to over 122,000 square metres (over 1.31 million square feet).
With the continued increase in demand for new shows, and year-on-year scale up of strategic events within the DWTC calendar, the planned custom-built and flexible event space is expected to cater to the next five years of portfolio growth that will in turn support increasesinDubai's business tourism traffic.
Adjacent to the existing Zabeel Hall complex, three new halls - named Zabeel 4,5 and 6 -willform the extension beyondHalls 1, 2 and 3. Construction is expected to commence later this month with the new spacebecoming operational from Q1 2016.
Thisinfrastructure expansionwill also support improveddiversity within the DWTC offering, and most specifically the ability to host more events concurrently, bothkey pillars to fostering future business tourism growth - an important aspect of Dubai's target of 20 million international visitors by 2020.
Helal Saeed Almarri, Director General of Dubai Department of Tourism and Commerce Marketing, in his capacity as CEO of Dubai World Trade Centresaid:"Dubai is already recognised as a leading events destination globally, and furtherdevelopment of the DWTC complex allows us to position ourselves as a dominant force in the international events delivery arena.
"At DWTC, we have witnessedstrong year-on-year growth, anincrease in quality visitor footfall,and rise in space demand from top-tier exhibitors across all major trade-shows and the strategic sectors within our calendar. This consistency in performance in the context of a very sluggish global economyhas had an extremely positive impact,fuelling increase in the Emirate's share of the international MICE market.
"Dubai'slocation and connectivity infrastructure remains a strategic lever, allowing industries access to nearly two billion people in some of the world's fastest growing markets, allwithin a four-hour flight radius. The expansionof our venue will provide the supporting platform for home-grown local and regional businesses, as well as global corporations, to take greater advantageof commercial prospects being made available through existing events, and new entrants into the 2016 calendar."
Structurally designed to cater for both exhibitions and conferences, thethree newhallswill have four meeting rooms, be self-sufficient to house their own VIP majlis spaces and organiser offices, and have a dedicated set of services and amenities like medical service zones, food & beverage outlets and others.
The location of the new halls is conveniently close to the Arena Plaza in the DWTC complex, allowing ease of access by metro, and is linked though the current Zabeel concourse for ease of internal connectivity with the rest of the exhibition complex. Accompanying the expansion will be a new 300-car park areawith the flexibility to be transitioned into a 6,000 square metre(64,600 square feet)tented temporary event area, bolsteringcapacitywhen required.
Dubai stands at the centre of business and commerce in the MENASA region, stimulating the growth of companies and economies alike. Its commitment to infrastructure, a sustainable economy and safety has allowed it to garner international recognition as a global metropolis.
Helal Saeed Almarri added;"The Meetings-Incentives-Conferences-Exhibitions sector will retain its strategic role as a commercial catalyst, solidifying Dubai's position as a global destination of choice for businesses, whether they are multi-national conglomerates looking to establish their regional presence or regional SMMEs and start-ups seeking expansion into new markets. Ultimately, the influx of trade visitors, particularly the international business travellers, has a domino-effect stimulating several adjacent sectors such as tourism, hospitality, retail, infrastructure, among others, contributing collectively to Dubai's and the UAE's overall economic prosperity."
-Ends-
About Dubai World Trade Centre
With a vision to make Dubai the world's leading destination for all major exhibitions, conferences and events, DWTC has evolved from being the regional forerunner of the fast growing MICE industry into a multi-dimensional business catalyst, focusing on Venues, Events and Real Estate Management. Complementary to the primary service offerings are a range of value added services from media/advertising, engineering and technical consultation and wedding planning, security services and an award winning hospitality portfolio.
For more information, contact
Nancy D'Souza
Dubai World Trade Centre
+9714 308 6124
Duha Shabib
Hill+Knowlton Strategies
+97156 414 3934
Press Release 2015
