Muscat, January 27th 2015 - Bin Mirza International (BMI), the Omani franchise partner for some of the world's most recognizable brands including Canada's Second Cup cafés, South Africa's Nando's PERi-PERi Chicken restaurants, Singapore's boutique bakery BreadTalk and American restaurant, Steak Escape Sandwich Grill, has achieved the coveted 'Investors in People' accreditation for its commitment to excellence in people management. A special ceremony was held at the British Embassy where His Excellency Jonathan Wilks, British Ambassador to Oman, awarded the certificate to Hani Ali Mirza, Partner and Managing Director and Jannat Moosa, Marketing Director of Bin Mirza International.

The company achieved the accreditation by measuring up against a series of 39 practices defined and set by international business leaders to find and realize the potential of employees. This includes business planning and leadership as well as management effectiveness and performance measurement. BMI fosters an encouraging work environment in which employees are nurtured and driven to grow professionally, all the while instilling its core values of passion, achievement, quality, respect and family amongst its staff for them to deliver a service unique to the company. Effectively engaging and motivating its people to improve core business operations, BMI designs its training and development programs to the needs of its employees, providing clear direction for building new skill sets and enhancing capacities.

Jannat Moosa, Marketing Director at Bin Mirza International said, "People are our greatest asset and we invest in their career development as we believe in their potential to improve our overall business performance. We are proud to be one of the few Omani companies to receive this accreditation and aim to lead by example as we develop our people by adopting international best practices that lead to empowerment, ownership and improved productivity at every level."

David Dale, Operations Director at Investors in People International said, "It is with great pleasure that I congratulate Bin Mirza International on becoming an 'Investors in People' organization in Oman. Having a strong commitment to continuous improvement and providing staff with significant opportunities to learn and develop has resulted in a culture where staff are delighted to be part of the BMI family. It is clear the company puts people at the heart of its business strategy and in doing so has ensured its staff are highly motivated to deliver its vision of leading the market by maintaining high quality and service to customers as well as unique products. Attaining the 'Investors in People Standard' has allowed Bin Mirza to show that developing good people makes great business sense."

The 'Investors in People Standard' transforms business performance through people and has long been acknowledged as a tool for improvement, helping organizations of every size and type gain more from their employees in support of business goals. Based on 20 years of leading practice, the 'Investors in People' framework was designed by business for business and was written in consultation with customers, employees and people management specialists to provide a path to organizational change.

About Bin Mirza International
Established in January 2004 by Hani Ali Mirza, Partner and Managing Director, Bin Mirza International (BMI) has since become a pioneer in the hospitality industry, bringing leading international brands that cater to the tastes and culture of the people in Oman.

BMI started its business by obtaining Second Cup cafés from Canada and Nando's PERi-PERi Chicken restaurants from South Africa. In 2005, the company acquired the franchise rights of CinnZeo Bakery cafés from Canada and boutique bakery BreadTalk from Singapore, and has recently added American restaurant, Steak Escape Sandwich Grill, to its ever-growing portfolio. Today, BMI's retail footprint encompasses eight Second Cup cafés, two Nando's restaurants, three BreadTalk bakeries and one Steak Escape Sandwich Grill restaurant.

BMI will continue to build on the foundation of a local company with world-class standards that is committed to quality and incomparable product and service offerings.

For more information about Bin Mirza International, please contact:
Shaza Taher
TRACCS Oman
Muscat, Sultanate of Oman
Telephone: +968 24 649-099
Fax: +968 24 649-088
Email: shaza.taher@traccs.net 

© Press Release 2015