Qatar: BenQ’s eSports entity, ZOWIE has collaborated with Virtuocity, the first of its kind gaming zone in Doha Festival City, Qatar. As a part of this collaboration, BenQ ZOWIE has installed 240 units of XL2546 240Hz Esports monitors with Dynamic Accuracy (DyAcTM) to provide the gamers with the latest technology that makes their gaming experiences better than ever.

Represented in Qatar by Fifty One East, Qatar’s favorite department store, BenQ ZOWIE XL2546 240Hz monitors and gaming gears are available at Fifty One East in Al Maha Center on Salwa Road, FNAC in Lagoona Mall and Doha Festival City in addition to Virgin Megastore in Villaggio and Landmark and other major retailers in Qatar.

Esports gaming is gaining a lot of popularity in Qatar and the culture has become quite encouraging towards it. Virtuocity is a fascinating gaming arena in Qatar that is preparing to become a regional gaming destination like no other in the region. With the increasing number of gamers, Qatar seems to be all set to becoming an esports hub. Built across 3500 square metres where 600 gaming competitions will be held annually.

ZOWIE XL2546 monitor is a dime for professional and eSports gamers. The monitor comes equipped with ZOWIE’s exclusive technology - “Dynamic Accuracy” which is designed to maintain remarkable clarity during in-game movements, which allows for a much smoother gaming experience. With a 240Hz refresh rate, XL2546 ensures fluidic gameplay through flawless viewing even during the most high-motion scenarios. It comes with a focus-increasing ‘shield’ mechanism that can be attached to the sides of the monitor to block distractions out of view. With adjustable angles, this attachment ensures that the focus remains on the game. ZOWIE XL2546 is also equipped with a Black Equalizer technology and Colour Vibrance settings that allows gamers to set the gameplay according to their specific viewing requirements.

Virtuocity also has a Retail Zone, selling the entire range of BenQ ZOWIE monitors & gears to provide gamers with an array of proficient gaming equipment’s to choose from. The range features XL & RL series MONITORS fine-tuned for smoothest and responsive experience. The gaming EC, FK & ZA MOUSE series are available in various sizes and shapes for preferred grips, with options for right and left-handed players. The MOUSEPADS (SR and TF-X range) are a flawless combination of comfort and flexibility that provides stability and samer performance across the mousepad and in any kind of surface.

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About ZOWIE
Introduced in late 2008, ZOWIE is a brand dedicated to the development of the best competitive gaming gears available that compliment eSports athletes’ combating performance. From 2015 on, ZOWIE brand was acquired by BenQ Corp to represent the company’s eSports product line that delivers truly competitive experience and enjoyment. 

For more details about Virtuocity Qatar visit the website https://virtuocity.qa/ or contact BenQ’s distributor for Esports Monitors & Gears in Qatar, Modern Home - Member of Darwish Holding, Salwa Road P.O. Box 615, Doha, Qatar, Contact Number +974 44335617.

To learn more about BenQ ZOWIE range that’s become a popular choice for arenas and competitions, please visit https://zowie.benq.com/en-ap/index.html 

About BenQ Corporation
Founded on the corporate vision of “Bringing Enjoyment ‘N’ Quality to Life”, BenQ Corporation is a world-leading human technology and solutions provider aiming to elevate and enrich every aspect of consumers’ lives. To realize this vision, the company focuses on the aspects that matter most to people today – lifestyle, business, healthcare and education – with the hope of providing people with the means to live better, increase efficiency, feel healthier and enhance learning. Such means include a delightful broad portfolio of people-driven products and embedded technologies spanning digital projectors, monitors, interactive large-format displays, digital cameras and camcorders, mobile computing devices, and lighting solutions. Because it matters.  

About Fifty One East:
As the sun rises, the world looks towards the east. As the earth turns, each new dawn brings light, life, and new opportunities. And so comes Fifty One East – a name chosen to reflect the geographic location of Qatar’s pioneering retail brand whilst honoring its Qatari legacy.

Situated at 51 degrees longitude, Doha is a mélange of styles and cultures. And from Kahraba Street in downtown Doha, where we started, to the Lagoona Mall in the up market West Bay neighborhood, Fifty One East presents a fusion of exclusive luxury, extraordinary beauty and charming hospitality that epitomizes the very best of style in the region.

Portfolio of Brands at Fifty One East:
Men's Fashion:
Brioni, Lanvin, Kiton, Dior Homme, Francesco Smalto, Moreschi, Armani Collezioni, Luciano Barbera, Cerruti 1881, Barrett, Paul & Joe, Calvin Klein Jeans, Tombolini, Fred Perry, Van Laack, Vicomte A, Holland & Sherry, Dormeuil, Noya, Casadei, Trussardi Jeans, Adidas Y-3, True Religion, Joe’s Jeans, Joshua Sanders, Orlebar Brown, Versace Jeans, Aeronautica Militare and more.

Ladies’ Fashion:
Oscar de la Renta, Azzedine Alaïa, Carolina Herrera, Balmain, Monique Lhuillier, Zac Posen, Giambattista Valli, Ralph & Russo, Reem Acra, Naeem Khan, Zuhair Murad, Vivienne Westwood, Alessandra Rich, Rosie Assoulin, Diane Von Furstenberg, Dries Van Noten, Andrew GN, Marchesa, Roksanda, Georges Hobeika, Tony Ward, Nancy Gonzalez, Anya Hindmarch, , Roberto Cavalli shoes, Gianvitto Rossi, Charlotte Olympia, Aruna Seth, Calvin Klein Jeans, Rupert Sanderson, Delpozo, Mario Dice, Osman, Redemption, Jonathan Simkai, Isa Arfen and more.

Bridal:
Carolina Herrera, Oscar De La Renta, Monique Lhuillier, Naeem Khan, Marchesa, Reem Acra, Ines Di Santo, Zuhair Murad, Viktor & Rolf,  Christian Siriano, Gemy Maalouf and more.

Kids’ Fashion:
Oscar De La Renta Kids, TWIN-SET, Armani Junior, Lanvin Petite, Gaultier Junior, Little Marc Jacobs, John Galliano Kids, Il Gufo, Miss Blumarine, Rykiel Enfant, Hackett London, Napapijri Kids, Hugo Boss kids, Melissa Kids, Sandra J kids, Roksanda, Marni, N21 and more.

Timepieces, Jewelry & Pens:
Rolex, Boucheron, Pasquale Bruni, Tudor, H. Moser & Cie., Bremont, Zeades, Pandora, Christian Bernard, Deakin & Francis, Le lune, Hueb, Azza Fahmy, Falamank by Tarfa Itani, leBebé, Yvan Tufenkjian, Cerruti, GC, Guess, Just Cavalli, Maserati, Parker, Waterman  and more.

Cosmetics & Fragrances:
Chanel, Givenchy, Amouage, Elizabeth Arden, Hervé Gambs, Nesti Danti and more.

Electronics & Home Appliances:
Sony, Bang & Olufsen, Bose, Apple, Yamaha, Sony Mobile, Bosch, Monster, Beats, Sennheiser, Belkin, Libratone, Strong, Jawbone, Speck, Gigaset, Logitech, Hisense, BenQ, Motorola, Casio, Kate Spade, Moshi, Ted Baker, House of Harlow, Fitbit, H2O Pal , OZMO, Chipolo  and more.

Musical Instruments:
Yamaha, Bösendorfer, Gibson, Jim Dunlop, Peavey Electronics, Remo, Meinl, Konig & Meyer, Proel, Wallace, Kun, Thomastik Infeld, Strunal, Vandoren, and more.

For media inquiries, please contact:
Aileen Andojar
Asda’a Burson Cohn& Wolfe
T: +974 44239222
Email: aileen.andojar@bcw-global.com
Roldy Arrouk or
Jessica Kazan or
Salha Said
Darwish Holding
T: +974 44257792-8
E-mail: RArrouk@darwishholding.com
JKazan@darwishholding.com
SSaid@darwishholding.com 

© Press Release 2019

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