Redesigned "Pride of the Land" Toyota Land Cruiser sees double digit sales growth

Much of the growth

  
Redesigned Pride of the Land Toyota Land Cruiser sees double digit sales growth
Dubai, United Arab Emirates, March 2, 2016

Al-Futtaim Motors, exclusive distributor of Toyota in the UAE, has announced that the redesigned Toyota Land Cruiser, winner of Wheels' "SUV of the Year" and EVO ME's "4x4 of the Year" awards, has seen double digit growth since its launch last October, with sales increasing by an impressive 19% compared to the same period last year.

Much of the growth can be attributed to the 13 exterior changes, a new interior layout dubbed 'Life Control Layout', a class-first 8-speed automatic transmission, Toyota's flagship Safety Sense P, and advanced tech features, cementing the new Land Cruiser's position as the UAE's leading SUV in its class.

"It's no surprise that the new Land Cruiser has been welcomed so warmly by drivers in the UAE, whether they are existing customers looking to upgrade or new customers joining the Toyota family, the new Land Cruiser brings with it many category-firsts that make it the undisputed leader in its class," said Saud Abbasi, Managing Director of Toyota at Al-Futtaim Motors

The 2016 Land Cruiser stands apart thanks to its new imposing stance and unique profile, while still being functional for urban driving as well as off-road terrains. Coupled with optional 20-inch machine finished alloys, the exterior of the new Land Cruiser exude a tougher, more confident look thanks to the re-designed hood and grille, while the rear of the vehicle expresses a more stable stance with redesigned tailgate and lights, just a few of the exterior changes.

The intuitive and functional interior remains as spacious as ever, finished with genuine leather upholstery and metal texture ornaments to exude a premium look and feel. The legendary all-terrain Land Cruiser performance is made even better with a class-first 8-speed automatic transmission adds quietness and smoothness.

"Toyota has listened to its customers and provided them with a vehicle that matches all their needs, no matter where they are. What's also impressive is that this growth has crossed over to the Land Cruiser Pick-Up, which has seen a staggering 42.2% growth for the same period last year, by all means a magnificent feat," explained Abbasi.

The 2016 Land Cruiser is available in three different engine choices to fit customers' needs, including the 4.0L V6, 4.6L V8, and 5.7L V8, the last of which is mated to the first-in-class 8-speed automatic transmission. Grades available include EXR, GXR and VXR.

The new Land Cruiser is available across all Toyota showrooms in the UAE in 4.0L, 4.6L and 5.7L engines, with prices starting at AED 209,000, AED 229,000 and AED 249,000 respectively.

-Ends-

About Al-Futtaim Motors- Toyota
Al-Futtaim Motors is a member of the Al-Futtaim Group, the leading UAE business conglomerate. It has operated the Toyota franchise in the United Arab Emirates for almost 6 decades. The company started its operation in 1955 with the arrival of the first shipment of 28 Land Cruisers and Toyopets from Japan. It has since become the largest distributor of automobiles and automotive products in the UAE and the company has gone from strength to strength expanding its presence through a network of high profile Toyota showrooms and service centres providing convenient touch points for motorists in every corner of the UAE. Al-Futtaim Motors offers a comprehensive choice of Toyota models ranging from compact, sedan, SUV, MPV and LCV options. While the Yaris Hatchback monopolises the compact range, the Sedan series offers a wide choice of vehicles such as Yaris Sedan, Corolla, Camry, Avalon and Aurion. The SUV range comprises the legendary Land Cruiser, Land Cruiser Prado, FJ Cruiser, Fortuner, Sequoia and RAV4. While the MPV range features Innova, Previa and the newly launched 7-seat Avanza, the LCV line up covers the Land Cruiser Pick-up, Hilux, Hiace and Coaster. Al-Futtaim Motors recently launched the much awaited sports car, the front engine rear wheel drive Toyota 86. The company currently operates 14 Toyota showrooms conveniently located across the UAE. For more information please log on to www.toyota.ae; https://www.facebook.com/ToyotaUAE

Contacts for media:
Suzan Kazzi
Communications Manager Al-Futtaim Motors
+971 4 206 6178 | +9715 6 686 1887
suzan.kazzi@alfuttaim.ae

Rabih Habayeb
PR Manager GMASCO
+971 4 208 5750
+9715 6 417 5367
rabih.habayeb@gmasco.com

© Press Release 2016


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