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Doha, Qatar: Majid Al Futtaim, the leading shopping mall, retail and leisure pioneer across the Middle East and North Africa, announced the introduction of a lifestyle hypermarket by Carrefour Qatar, a first-of-its-kind concept for the brand in the Middle East. The hypermarket located at Mall of Qatar is now open for shoppers.
This new lifestyle concept, which has been built to resemble a village market, and features a complete redesign of the traditional hypermarkets for Carrefour, is in line with Carrefour Qatar’s continuing diversification of its offering for both long-term and new customers alike.
Laurent Hausknecht, Country Head for Carrefour Qatar, Bahrain and Kuwait, at Majid Al Futtaim Retail said: “Carrefour Qatar has established a strong foothold in Qatar since entering the market 16 years ago. We are excited about the launch of the new hypermarket, which will bring a standout lifestyle concept to the Qatari market while introducing an innovative hypermarket layout at the new Mall of Qatar location.
“The opening of this new hypermarket marks a significant development in the evolution of the Carrefour brand in the region, as we have placed a greater emphasis on the working environment, aesthetics and technology that has been used. As always, Carrefour looks forward to providing the people of Qatar with great moments at its stores through best services, finest products and produce, all in one hypermarket,” continued Laurent Hausknecht.
Carrefour Qatar has multiple concepts under its umbrella including hypermarkets and supermarkets in addition to its unique lifestyle concept at Mall of Qatar. The brand currently operates three hypermarkets at Villaggio, Landmark Mall and City Center Doha Mall, as well as three supermarkets that are conveniently located at Dar Al Salam Mall, Lagoona Mall and Ezdan Mall.
Carrefour will continue to offer a vast array of over 50,000 products and brands at both its hypermarkets and supermarkets, rightfully cementing its place as the most vibrant and sophisticated commercial chain in Qatar and the region.
Carrefour Qatar has had a successful 2016 following its 16th anniversary celebrations during which it launched a number of special offers, promotions and awards, and in-store activities to mark this momentous occasion and reward its returning customers as well as new ones with attractive offers and discounts across selected items.
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Jelena Avramovic, Senior PR Manager at Qanect
Email: Jelena.avramovic@qanect.com
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The legal name of this company is “Majid Al Futtaim” and should not be shortened or replaced by an acronym to avoid confusion with another business entity.
Disclaimer: All facts and figures in this release are accurate at the time of issuance.
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, retail and leisure pioneer across the Middle East and North Africa (MENA).
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 15 international markets, employing more than 33,000 people, and achieving the highest credit rating (BBB) among privately-held corporates in the Middle East.
Majid Al Futtaim owns and operates 20 shopping malls, 12 hotels and three mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, City Centre malls and My City Centre neighbourhood centres, and also four community malls which are in joint venture with the Government of Sharjah. The Company holds exclusive rights to the Carrefour franchise in 38 markets across Middle East, Africa and Central Asia, and operates a portfolio of more than 160 outlets in 15 countries.
Majid Al Futtaim operates 194 VOX Cinema screens and 26 Magic Planet family entertainment centres across the region, in addition to iconic leisure and entertainment facilities such as Ski Dubai and iFly Dubai, among others. The Company is parent to the consumer finance company issuing 'Najm' and ‘Voyager’ credit cards, a fashion retail business representing international brands such as Abercrombie & Fitch, AllSaints and lululemon athletica, and a healthcare business that operates City Centre Clinics. In addition, Majid Al Futtaim operates Enova, a facility management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management. The Company also owns the rights to The LEGO Store in the Middle East and operates in the food and beverage industry through a partnership with Gourmet Gulf.
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© Press Release 2016
