|16 January, 2020

Canon experts on hand to showcase innovation in printing technology at Saudi Print and Pack 2020 in Riyadh

For the second consecutive year, Canon supports region's renowned printing and packing technology event and further demonstrates commitment to KSA and driving customer value

Canon experts on hand to showcase innovation in printing technology at Saudi Print and Pack 2020 in Riyadh

Riyadh, Saudi Arabia: Canon Saudi Arabia, a leader in printing and imaging solutions, is set to showcase its imaging at Saudi Print and Pack 2020 once again this year, taking place 13-16 January at Riyadh International Convention and Exhibition Center. A team of Canon experts will be in attendance to demonstrate the business benefits that can be achieved through application of its technologies and solutions across a broad range of industries.

Now in its 17th year, the four-day event is the largest gathering of its kind in the Kingdom of Saudi Arabia, bringing together global leaders in the industry to showcase technological developments and share best practices. This year’s event seeks to highlight the dynamic innovations occurring within the sector which has received considerable investment from the Government in line with the roadmap presented by Saudi Vision 2030.

Saudi Arabia is presently witnessing transformation into a more diversified economy with several industries developing and establishing a presence in the region’s largest market. The Kingdom’s printing market is the oldest and the largest in the Gulf estimated to grow to pass $7 billion in 2022, according to a report by Smithers Pira[1].

Shadi Bakhour, Business Unit Director, B2B, Canon Middle East and General Manager, Canon Saudi Arabia said: “Since establishing our direct operations in Saudi Arabia just over the year ago, we have successfully grown Canon’s presence in terms of business operations and volume of sales to a market leading position, whilst successfully adding value to our customers through our extended on-the-ground representation of experts. Canon is committed to driving innovation in the region’s imaging industry, adding value to the Saudi market and the KSA economy. We’ll continue to support our business partners and customers with the latest imaging technologies, products and services that drive real benefits with tailor made solutions to fit their business requirements.

“Further to last year’s successful Saudi Print and Pack we are very pleased to be back again for the event’s 17th edition in the kingdom. Not only does the event enable us to showcase our innovative technologies to existing and new customers, it also serves as a platform to demonstrate our continued commitment to the Saudi Arabian market and the growth of its non-oil related industries.”

The event serves to reassert Canon’s commitment to one of the most dynamic economies in the world, in terms of its efforts related to its employees, customers and community in line with its corporate philosophy of kyosei. This includes the employment of Saudi Arabian nationals and the enhancement of core non-oil related sectors such as education, healthcare and consumer goods through the delivery of its innovative printing and imaging solutions.

This year, Canon will feature imaging products you would find in a ‘central reprographic department’ (CRD), to showcase and bring to life the capabilities of its various technologies from production printing to wide format printing, packing and finishing. CRD also adds value to the organisation’s communication processes, by producing more complex work in-house, adopting the latest automated workflow and web-to-print solutions to improve efficiencies, and buying print effectively when necessary.

[1] *Smithers Pira provides strategic and technical consulting, testing, intelligence and events to help clients gain market insights, identify opportunities, evaluate product performance and manage compliance.

© Press Release 2020

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