UAE becomes central to China’s global export roadmap

Dubai, UAE: Chinese expertise across the logistics eco-chain will be forefront at this year’s Materials Handling Middle East, the region’s dedicated warehousing, intralogistics and supply chain solutions show, which runs from September 3-5 and comes in the wake of game-changing UAE-China trade accords.

China, already the UAE’s second largest trading partner with about 6,000 Chinese companies operating in the Emirates, will have a dedicated pavilion featuring around 30 of the country’s biggest names at the Dubai World Trade Centre (DWTC). Chinese heavyweights include NobleLift, Kaixun, Banyitong Science, and Phoebese Industrial Co., among others.

Chinese involvement in Materials Handling Middle East follows the UAE and China recently signing $3.4 billion worth of new Belt and Road deals, which are expected to boost an existing $53 billion worth of bilateral trade to $70 billion next year.

The deals include Chinese plans for a 5.57 million sqm storage and re-export hub in Jebel Ali to trans-ship its goods to the world and UAE plans for a $1 billion ‘Vegetable Basket’ project that will import, process, pack and export agricultural, marine and animal products through the new Silk Road under a UAE-China century of prosperity roadmap.

“The initiative opens up unprecedented partnership opportunities for region-wide logistics players as the UAE becomes an integral part of China’s Belt and Road initiative, combining a land economic belt and a maritime silk road linking China with South-East, South and Central Asia, the Arabian Gulf, North Africa and Europe,” explained Jasmeet Bakshi, Group Director of Other Services at Messe Frankfurt Middle East, organiser of Materials Handling Middle East.

“It will also bring the advantages of the UAE’s locational facilities into sharp global focus.  This year’s Materials Handling Middle East is transformational on a number of levels, specifically its evolution into a futuristic showcase of robotics and automation.

“In an era of unfolding trading patterns as world manufacturing and commerce progresses into the 4th industrial revolution era, the wider logistics eco-chain is central to attaining new era demands for increased operational and cost efficiency, production capacity growth, speedy customer responsiveness and heightened competitiveness. This makes the show essential for all involved in the increasingly elastic logistics sector.”

Materials Handling Middle East will focus on multiple dynamic sectors including logistics and supply chain, retail, FMCG, automotive, oil and gas and pharmaceuticals, with all segments covered under the recent slew of 16 UAE-China trade accords.

Meanwhile, the two-day Supply Chain & Logistics Forum which runs September 3 and 4, will examine the next supply chain era and drill down into whether the Middle East is ready for it.

“The digital transformation and automation of the supply chain and logistics industry, as well as the redrawing of world trade patterns, will be part of the discussion,” explained Bakshi. “The new Chinese equation will be an integral part of these deliberations with a view of helping the industry better understand how to reap the rewards of trade deals which advance global opportunities.”

Materials Handling Middle East, which has attracted several national pavilions and more than 120 exhibiting companies from 20-plus countries, runs from 3-5 September at DWTC. For more information, visit: www.materialshandlingme.com.

-ENDS-

Gareth Wright
Tel.  +971 4 3894 573
Gareth.wright@uae.messefrankfurt.com
www.messefrankfurtme.com
www.materialshandlingme.com 

Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With more than 2,500 employees at 30 locations, the company generates annual sales of around €718 million. We have close ties with our industry sectors and serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of the Group’s key USPs is its closely knit global sales network, which extends throughout the world. Our comprehensive range of services – both onsite and online – ensure that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Headquartered in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).

For more information, please visit our website at: www.messefrankfurt.com

About Messe Frankfurt Middle East
Messe Frankfurt Middle East’s portfolio of 16 exhibitions includes Automechanika Dubai, Automechanika Jeddah, Automechanika Riyadh, Beautyworld Middle East, Beautyworld Saudi Arabia, Hardware + Tools Middle East, Intersec, Intersec Saudi Arabia, Interior Lifestyle Middle East, Light Middle East, Materials Handling Middle East, Materials Handling Saudi Arabia, Middle East Cleaning Technology Week, Paperworld Middle East, Prolight + Sound Middle East, SPS Automation Middle East, The subsidiary also organises a series of conferences and seminars including the Worker Health Protection Conference, Think Light, and the International Conference on Future Mobility.  In 2018, Messe Frankfurt Middle East exhibitions combined featured 6,246 exhibitors from 60 countries, and attracted 140,685 visitors from 135 countries.  For more information, visit www.messefrankfurtme.com 

© Press Release 2019

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