Dubai, United Arab Emirates: KIA Motors Corp., has announced the appointment of a new COO to its Dubai-based KIA Motors Middle East & Africa Regional Headquarters. Mr. Yaser Shabsogh assumed the role this month and brings extensive experience of the KIA brand from his work with KIA Motors UK from 2007 to 2015, first as Sales Director and also as Commercial Director, responsible for Sales, Marketing and Aftersales.

As COO, Mr. Yaser Shabsogh will focus his efforts on enhancing internal operations, processes and customer satisfaction, and improving the coordination of KIA’s marketing and aftersales efforts. KIA will continue to expand its market presence, invest in superb new products, and drive innovation with new technologies and alternative fuels, while also entering into niche segments for the first time.

Mr. Shabsogh has previous experience of the region. He moved to the region in 2000 and acted in a variety of senior roles prior to joining KIA, including Regional Sales and Marketing General Manager for Ford Motor Company, and recently, as Managing Director for Almajdouie Hyundai — one of the three Hyundai distributors in Saudi Arabia.

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About Kia Motors Corporation

Kia Motors Corporation (www.kia.com) – a maker of world-class quality vehicles for the young-at-heart – was founded in 1944 and is Korea's oldest manufacturer of motor vehicles. Over 3 million Kia vehicles a year are produced at 14 manufacturing and assembly operations in five countries which are then sold and serviced through a network of distributors and dealers covering around 180 countries. Kia today has over 51,000 employees’ worldwide and annual revenues of over US$45 billion. It is the major sponsor of the Australian Open and an official automotive partner of FIFA – the governing body of the FIFA World Cup™. Kia Motors Corporation's brand slogan – "The Power to Surprise" – represents the company's global commitment to surprise the world by providing exciting and inspiring experiences that go beyond expectations.

© Press Release 2018