Global Food Industries welcomes the launch of ‘Operation 300bn’ and the ‘Make it in the Emirates’ campaign 

Sharjah, UAE: UAE-based value-added food manufacturing firm Global Food Industries (GFI) has given its all-out support behind the UAE’s F&B Innovation Lab, a program that aims to discover, guide and mentor the UAE’s next innovative F&B products.

The program, which is an initiative of the Khalifa Fund and the F&B Manufacturers Business Group in partnership with several knowledge, technical, innovation project manager and technology experts, will incubate Emirati talent who have F&B concepts rooted in sustainability, health, and convenience, along with industry leading manufactures who can develop and promote successful product-market fits, with the aim of transforming their F&B concepts into internationally available products.

“The UAE Government has consistently pushed forward the advancement of a knowledge-based and innovative economy by introducing initiatives that continuously harness and develop the skills and talent of Emiratis and facilitate growth within local industries, including the food and beverage manufacturing sector,” Ahmed Bayoumi, CEO of GFI said. “As such, it is imperative for the private sector to pro-actively participate and work hand in hand with the UAE Government to make such initiatives work and succeed. These initiatives will be the key to unlock the full potential of the UAE’s F&B ecosystem and certainly benefit and bring prosperity and growth, not just to individuals or companies, but to the entire community of citizens and residents across the UAE.

“As a major player within the UAE’s food and beverage manufacturing sector, Global Food Industries is honored and privileged to support the UAE’s F&B Innovation Lab,” Bayoumi added. “We therefore wish to extend our sincere thanks to the Khalifa Fund and the F&B Manufacturers Business Group for giving us this opportunity to contribute and be part of this initiative. We have no doubt that this initiative will facilitate new and innovative ideas and concepts that will further reinforce the position of proudly made in the UAE products across local, regional and global markets.”

Apart from its support for the UAE’s Innovation Lab, GFI has also actively participated in the Ministry of Industry and Advanced Technology’s Future of Industry Dialogue, which on its second online meeting session, focused on the delivery of a resilient food and beverage sector in the UAE.

In addition, GFI welcomed the launch of the UAE’s Industrial Strategy ‘Operation 300bn’ as announced by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of UAE and Ruler of Dubai. ‘Operation 300bn’ aims to make the industrial sector the main driver of UAE’s economy through multiple facilities and incentives that will position the UAE as a global industrial hub that attracts talent, developers and experts from all over the world, and increase the sector’s contribution to the country’s GDP to AED300 billion by 2031. Sheikh Mohammed also launched the Unified Industrial Brand Identity under the slogan ‘Make it in the Emirates’, wherein the new campaign aims to build up the unique credentials of products made in the UAE through quality and global competitiveness enhancements.

“Operation 300bn and the ‘Make it in the Emirates’ campaign serve as concrete proof of the UAE’s unrelenting drive towards a sustainable and diversified economic strategy,” Bayoumi said. “As a key player within the UAE’s industrial sector, GFI will be unwavering in its commitment to deliver proudly made in the UAE products in accordance with world-class quality standards and will continue working closely with the UAE Government in realizing the goals set forth within the Operation 300bn strategy and plan and the ‘Make it in the Emirates’ campaign.”

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