UAE's leading telecom services operator Etisalat has joined hands with Sharjah's Roads and Transport Authority (SRTA) for further cooperation in a host of smart services and solutions in bid to enhance sustainable transport in the northern emirate.
Under a partnership agreement, the parties will jointly develop and establish a long-term strategic collaboration, with Etisalat appointed as the transport authority’s digital, ICT and smart solutions service provider.
Both are set to embark on a joint project to fulfill SRTA’s existing and future requirements, transforming its services into smart services.
Etisalat UAE CEO Masood M Sharif Mahmood signed the agreement with SRTA Chairman Youssef Al Othmani in the presence of senior officials on the sidelines of Gitex Global in Dubai.
Abdel Aziz Hamad Taryam, General Manager - Northern Emirates, said: "Etisalat is keen to enable SRTA access to the latest technologies and smart solutions to help realise its sustainable transport objectives."
"These efforts epitomise Etisalat’s strategic vision of ‘Driving the digital future to empower societies’. We look forward to working closely with the SRTA in developing technologies and initiatives to address its existing and future requirements," he stated.
Al Othmani stressed the importance of government partnerships to enhance the development process in Sharjah, thus enabling institutions to unify their efforts to execute development projects according to the highest international standards and to meet the needs of citizens and residents in all sectors.
The partnership will also contribute to opening horizons for upcoming projects, characterised by the use of the latest technologies and the best ways to enable the authority to harness artificial intelligence to fulfill its future projects, he added.

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