|15 April, 2018

Telr launches its newest sub-brand, TelrSecure, at Seamless Middle East 2018

State of the art antifraud security and real-time monitoring, keeping businesses and customers safe

Dubai, UAE - Telr, the region’s leading online payment solution provider, announces the launch of its sub-brand – TelrSecure – at Seamless Middle East 2018. Seamless is the region’s longest-running conference focused on cards and payments, bringing together the converging world of e-commerce, retail and payments.

In the fast-changing online payment innovation space, Telr offers a set of features enabling businesses to accept and manage online payments via web, mobile, social media, instant messaging and in-store. Its proprietary full-stack, feature-rich payments solution provides online companies of all sizes with a payments platform that allows them to scale up their online businesses. It also licenses its hosted online payment solutions to large organizations, to reduce their time to market. TelrSecure is a collection of antifraud features, designed to keep online merchants secure and their customers safe. This helps build the buyer behaviour of customers, who buy from more than 100 countries on Telr’s online payment platform. Through the timely exchange of information with Telr partners such as banks and Telr’s online merchants, TelrSecure proactively monitors and detects issues before these impact the bottom-line of online merchants. TelrSecure’s 100% proprietary antifraud software prevents fraud before it happens – and helps protect merchants’ revenue by ensuring that legitimate transactions are not blocked. This means less claims from the online merchant’s customers, and an industry-leading transaction success ratio for merchants – and thereby minimises revenue leakage for online merchants.

Both online startups and large companies selling online should treat antifraud solutions with as much importance as any other revenue-generating initiative. When it comes to online payment security, one size does not fit all. Different sectors and countries require different degrees of risk management. As a contributor to the digital ecosystem, Telr strives to strike the right balance between driving security, and payment friction. TelrSecure facilitates this, and even allows businesses to add their own additional online payment security parameters specific to their individual business. Brands play a vital role in encouraging their customers to pay online, and experience is a critical component of this. TelrSecure brings the highest levels of security to online payments, without compromising the customers’ experience.

Speaking on the launch, Mr. Sirish Kumar, Co-founder and CEO, Telr said, ‘’ Introducing TelrSecure at Seamless Middle East 2018 was an apt decision for us, considering it brings together the world of online payments, fintech, e-commerce and retail under one roof, and that cashless payments have been identified as a priority in the UAE’s Vision 2021. TelrSecure allows online merchants to augment protection and add their own security mechanisms without conceding on experience. Our online merchants benefit from an additional customisable layer of security, and protect their revenue with a higher success ratio of conducted transactions.’’ He further added ‘’Being at the forefront of innovation within the fast-changing payment security space, we are confident that TelrSecure will help businesses scale up online.‘’

Telr’s experienced team will be available at Seamless Middle East 2018, at stand E-T42.

About Telr:

Telr is an award-winning online payment aggregator, founded in 2014, that enables online merchants to accept payments in more than 6 countries across the Middle East, North Africa, India and South East Asia. Telr offers a set of tools and APIs that enable businesses to accept payments on their websites, on their mobile apps, through their social media posts, and by email, and across a wide range of alternative payment methods such as wallets, cards and bank accounts. Telr’s proprietary full-stack technology includes antifraud and risk management solutions, multicurrency settlement for international merchants, and a real-time interactive dashboard. With a focus on enabling e-commerce in emerging markets, Telr also customises its platform for specific industries, and licenses its technology. Find out more at www.telr.com.

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Joylin Pinto

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E: joylin@jpd.ae

© Press Release 2018

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