Dubai: AGMC, the sole and authorised representative for Rolls-Royce Motor Cars dealers in Dubai, Sharjah and the Northern Emirates have unveiled an exceptional range of highly Bespoke cars that pay homage to traditional Goodwood craftsmanship while incorporating innovative and cutting-edge techniques with contemporary materials.

The Goodwood Pioneers Collection of 12 visionary cars each represents the restless spirit of the home of Rolls-Royce Motor Cars while redefining the possibilities of luxury personalisation.

Rolls-Royce Motor Cars Dubai - who this year were awarded Global Bespoke Dealer of the Year at the Global Dealer Awards in China - are honoured to be able to showcase these extraordinary one-of-one cars in the UAE.  

Mamdouh Khairallah, General Manager of AGMC Rolls-Royce Motor Cars Dubai said: “This illustrious collection is testament to the craftsmanship and innovation of Rolls-Royce and we are honoured to be able to showcase this exceptional range of cars to our customers.”

The 12 Goodwood Pioneer Collection cars include three Phantoms, one Ghost, four Dawns, three Wraiths and one Cullinan. Four are Black Badge Cars.  

Uniquely the Arabian Gulf Phantom – inspired by the region - combines sculpted silk appliqué and a Mother of Pearl clock brought to life by British artist Helen Amy Murray. And from hand painted techniques inspired by modern art to fine glass crystal finishes creating an incredible sparkle, innovative woven leather panelling on the doors to the largest piece of 3D printed stainless steel ever to be featured in a production car, each individual Rolls-Royce motor car from the collection is a modern masterpiece.

César Habib, Rolls-Royce’s Regional Director for the Middle East and Africa said: “We looked beyond convention to redefine the possibilities of Bespoke design and personalisation with each of these unique motor cars, while also staying true to our traditions and loyal to our heritage. The Goodwood Pioneers collection of vehicles are highly Bespoke motor cars that reflect the extraordinary craftsmanship of Rolls-Royce.” 

*Images attached feature the following Rolls-Royce motor cars:

Watch Phantom

Inspired by Horology, featuring the largest stainless steel and gold veneer inlay ever created for Phantom. Reminiscent of high-end timepiece movements, the Horology theme features not only in the passenger panel veneer inlay, but also as part of the unique coachline motif.

Candy Mandarin Dawn Black Badge

The first Rolls-Royce Dawn to feature woven leather Canadel panelling to the doors, an innovative technique developed by the Bespoke leathershop team in Goodwood. This innovation is complemented by a stunning Candy Mandarin surface finish and matching painted carbon fibre veneer details inside.

Candy Dark Indigo Wraith Black Badge

A vibrant take on the iconic Starlight Headliner. The purple stars of the headliner beautifully match the bespoke exterior Candy paint. Purple interior details in leather, veneer, and even the clock complement the contemporary theme.

Brenner Green Dawn Black Badge

Featuring a hand-stitched rear waterfall as well as hand-stitched seat piping. Combined with a stunning Brenner Green bespoke exterior and matching green interior pinstripes and clock, it forms a vibrant and contemporary interpretation of Dawn Black Badge.

-Ends-

Rolls-Royce Motor Cars is a wholly-owned subsidiary of the BMW Group and is a separate company from Rolls-Royce plc, the manufacturer of aircraft engines and propulsion systems. Over 2,000 skilled men and women are employed at the Rolls-Royce Motor Cars’ head office and manufacturing plant at Goodwood, West Sussex, the only place in the world where the company’s super-luxury motor cars are hand-built.

About AGMC:

AGMC, the sole and authorised representative for Rolls-Royce Motor Cars dealers in Dubai, Sharjah and the Northern Emirates. For over 14 years, AGMC has become the exclusive home of what is the pinnacle of automotive luxury. AGMC is passionately committed to the communities it serves, implementing a series of marketing activities and sponsorships that demonstrate its belief in the value and potential of the region.

Currently, Rolls-Royce AGMC has 3 sales and service facilities across Dubai, Sharjah and the Northern Emirates. These include the world’s first Rolls-Royce Boutique located in City Walk, their flagship showroom on Sheikh Zayed Road, which includes a Rolls-Royce dedicated state-of-the-art aftersales facility, and a Provenance showroom in Sharjah.

For more information, please contact:      
Maysan Abdulmajeed
PR Director
Seven Media 
Phone: +971 52 235 3325
E-mail: Maysanabdulmajeed@sevenmedia.ae

Alessandra Fernandez
PR Manager
Seven Media
Phone: +97150 952 9293
E-mail: Alessandrafernandez@sevenmedia.ae 

© Press Release 2019

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