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Promotion sees Majid Al Futtaim partner once again with Dubai Festivals and Retail Establishments (DFRE) to bring even more value to shoppers
Dubai, UAE: Majid Al Futtaim’s Dubai shopping malls, in partnership with Dubai Festivals and Retail Establishments (DFRE), are giving customers the chance to win one of eight Modesh Scholarships worth AED 25,000. Whether in school or university, undertaking an online course, or hoping to enrol in an institute or academy, the scholarship offers learners — parents, children, and young professionals — the ease of a smooth learning experience while aligning with the government’s vision to support youth.
Until 18 August, Mall of the Emirates, City Centre Mirdif, City Centre Deira, City Centre Me’aisem, City Centre Al Shindagha, and My City Centre Al Barsha will be exclusively accepting entries to the competition.
To take part, shoppers need to download the SHARE application, activate the Modesh Scholarship under the “offers” tab, and spend a total of AED 250 at any of Majid Al Futtaim’s shopping malls in Dubai. Once shoppers have scanned their receipts using the app, they will automatically be entered into the prize draw. The eight lucky Modesh Scholarship winners will be announced on 20 August.
Nada Abou Saab – Marketing Director for Shopping Malls (UAE, Oman & Bahrain), Majid Al Futtaim Properties, said, “The back-to-school season reminds us all of the importance of quality education. At Majid Al Futtaim, we hope to positively impact the people and communities that we serve. As learners look ahead to a new academic year, the launch of our Modesh Scholarship underlines our commitment to the community during this particularly challenging time for students and parents alike. We are pleased to offer this opportunity to our valued customers, and are grateful to our partner, DFRE, for their support on this valuable initiative.”
Alongside the possibility of earning a Modesh Scholarship, customers can also explore the full range of Majid Al Futtaim’s retail offering as they prepare for a return to the classroom. This back-to-school season, Majid al Futtaim malls will offer something for everyone — be it new items for a positive start to the school year, or games and creative art workshops at select malls to get the young ones in the educational spirit.
To ensure a safe shopping experience for all customers, Majid Al Futtaim shopping malls have put in place strict hygiene and sanitisation protocols, while adhering to the government’s social distancing mandates. As such, customers will be asked to wear masks and maintain a distance of two metres from others at all times. All Majid Al Futtaim malls are fully sanitised on a daily basis for the safest experience possible.
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Media Contact:
Sami Al Ghadban – Media Relations
E: Sami.alghadban@ogilvy.com
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 16 international markets, employing more than 44,000 people, and obtaining the highest credit rating (BBB) among privately-held corporates in the region.
Majid Al Futtaim owns and operates 27 shopping malls, 13 hotels and four mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, City Centre malls, My City Centre neighborhood centers, and four community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in a number of markets across the Middle East, Africa and Asia, operating a portfolio of more than 300 outlets.
Majid Al Futtaim operates more than 500 VOX Cinemas screens and 37 Magic Planet family entertainment centers across the region, in addition to iconic leisure and entertainment facilities such as Ski Dubai, iFly Dubai, Dreamscape and Ski Egypt, among others. The Company is parent to the consumer finance company 'Najm', and a Fashion, Home and Specialty retail business representing international brands such as Abercrombie & Fitch, Hollister, AllSaints, lululemon athletica, Crate & Barrel, Maisons du Monde and LEGO. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimized environment resource management.
© Press Release 2020
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