LOOTAH Perfumes teams up with the region's 'Home of Luxury'- Ounass

Bringing together a new way to provide consumers with a scent of the Emirates

LOOTAH Perfumes teams up with the region's 'Home of Luxury'- Ounass
  • LOOTAH’s most exciting collaboration yet; you can now find the brands’ enticing and magical scents for every moment on Ounass.com, representing the brand’s growth in the industry amid a global pandemic.

Dubai:- LOOTAH perfumes, UAE’s leading perfumery, is more than just a truly authentic Emirati brand with a global appeal- LOOTAH has proven to enchant it’s consumers by continuously evolving variety, and the pandemic didn’t hold them back. LOOTAH has been providing to its consumers, not only its time-honoured promise of authenticity- they stand true to being unique by nature.

The perfumery has teamed up with Ounass, the Middle East's Definitive Home of Luxury, to elaborate on their wide range of international opulent fashion and beauty brands. The enchanting scents by LOOTAH perfumes thrived with consumers across the pandemic with the constant variety in their products that they showcased with some of their most popular launches of finest fragrances having been during a trying time- including The Private Collection incense set and perfumes like The Oud Collection, Jiwan Limited and more-the scent experts evolved and adapted the brand to allow their fragrance lines to flourish in a post-COVID-19 world. 

The authentically Middle Eastern brand, founded by Mr. Ibrahim Saeed Ahmed Lootah now sits among some of the most notable lifestyle brands in the world. The journey of LOOTAH pre pandemic, saw remarkable expansion across the UAE. In 2019, openings included new locations in City Centre Fujairah and City Centre Ajman. Continuing into 2020, the industry looked very different as local lockdowns and mall closures impacted brands across the world. Whilst LOOTAH’s flagship store in Dubai Mall remained closed, customers were still able to purchase and explore their favourite brand on Ounass, so that LOOTAH could fulfil the promise it makes in the market.

LOOTAH and Ounass’s collaboration showcases over 50 of LOOTAH’s stunning scents, transcendent fragrance oils and the richest incenses on their website. The partnership offers an opportunity to shop for every occasion with the utmost ease and convenience, reaching a wider audience across the region. The e-commerce platform allows users to browse amongst the latest perfumery collections, including Elusive -  the elegant and delicately crafted new fragrance exclusively by LOOTAH. Furthermore, gift boxes including the Velvet Blend 3 Gift Set are also available for the perfect way to let your loved ones know just how special they are– a sophisticated keepsake that's worth treasuring. 

LOOTAH remains at the heart of local heritage for the UAE and as the market emerges from the pandemic, the demand for LOOTAH continues to shine- now through Ounass. The user-friendly shopping experience compliments their stores across the GCC, initiating growth for both their local and global traction. 

Be sure to check out LOOTAH perfumes on www.ounass.com - you can also browse a wide selection of the finest fragrant oils and more at LootahPerfumes.com, with shipping now available to all GCC countries. Alternatively, you can pop into your local store and select from LOOTAH’s extensive array of aromas. Find your nearest UAE location below:   

  • Dubai: Dubai Festival City, The Dubai Mall, Etihad Mall, Mirdif City Centre, & Mercato Mall 
  • Abu Dhabi: Bawadi Mall, The Galleria Mall, Marina Mall, Bawabat Al Sharq Mall, Dalma Mall & Deerfields Mall 
  • Sharjah-Al Zahia Mall
  • Ajman: Ajman City Centre 
  • Al Ain: Al Ain Mall & Al Jimi Mall 
  • Fujairah: Fujairah City Centre 
  • RasAlKhaimah: Manar Mall  

Find out more about the LOOTAH Perfumes experience at www.LootahPerfumes.com 

Connect with @LootahPerfumes on Instagram and Facebook for all the latest product news and announcements.


For media enquiries, please contact: 
Safa Mansouri, Engagement Consultant
safa@katchthis.com , +971 50 926 5882 

Orla Farmer, PR Account Manager
orla@katchthis.com , +971 58 513 4224

Miriam Okumi, Engagement Director
miriam@katchthis.com , +971 4 243,8577

About LOOTAH: 

Inspired by a family’s passion inherited from their grandfather, Saleh Bin Nasser Bin Lootah, whose deep-rooted perfume and incense knowledge and expertise has been passed on through four generations of skilled perfumers – LOOTAH is the UAE’s leading contemporary perfumery, offering an extensive array of enchanting perfumes, incredible incenses, the finest fragrant oils, and the richest agarwood. A truly authentic Emirati brand with global appeal, LOOTAH is far more than just another perfumery; it is the vanguard of the finest fragrances, a contemporary aroma trend-setter with a scent for every moment. With locations across the UAE, Oman and Bahrain, along with a state-of-the-art online store, LOOTAH’s exquisite fragrances continue to enchant the senses of an ever-growing audience, across the region and beyond. 

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