Choueiri Group's AMSI appointed as media representatives for the General Entertainment Authority of Saudi Arabia

Partnership aims to deliver a new era of entertainment focused advertising opportunities across the Kingdom

Choueiri Group's AMSI appointed as media representatives for the General Entertainment Authority of Saudi Arabia

Dubai, United Arab Emirates: Choueiri Group’s AMSI recently announced their latest appointment as Media Representatives for the General Entertainment Authority (GEA) of Saudi Arabia.

The tie-up effectively enables the region’s advertisers and brands to benefit from GEA’s leadership in bringing the most sought-after live entertainment offerings to the Kingdom. AMSI will retain the representation rights to sell advertising space for GEA’s diversified and rich events calendar.

Since its inception in May 2016, GEA aims to regulate and develop the entertainment sector in Saudi Arabia, while providing invaluable opportunities for people to celebrate life, experience joy and create shared memories with family, friends and their community.

GEA is committed to delivering and showcasing a variety of entertainment options, aligned with global standards, and has delivered on thousands of the most sought-after events across Saudi Arabia.

Speaking about the tie-up with AMSI, Mr. Abdulrahman Alkhalifa, the official spokesperson of GEA said, “Driven by our role and ambition to develop an entertainment sector like no other, we are always looking to initiate partnerships with renowned trusted partners such as Choueiri Group to unlock new and exciting opportunities in the Kingdom”.

Mr. Abdulrahman added, “Through implementing GEA’s comprehensive development strategy, we want to build a competitive and creative sector that is ambitious and will drive forward contemporary culture and entertainment, while also celebrating and preserving our unique society, history and place in the world.”

Elaborating on the partnership’s full potential, Choueiri Group’s Chairman and CEO- Pierre Choueiri stated, “This partnership serves as a great source of excitement and pride for all of us at Choueiri Group and AMSI. With the GEA at the forefront of delivering world-class entertainment offerings and live events, we are confident that they will serve as a powerful platform for regional brands, seeking to make lasting connections with audiences. This joining of forces truly ushers in a new era for entertainment in the Kingdom, which continues to be one of the most promising emerging entertainment markets in the world”.

With agreements already in place to feature offerings from global live entertainment leaders including Cirque Du Soleil, Feld Entertainment, National Geographic Encounter and IMG Artists, Saudis of all ages can look forward to an unprecedented year of culture and entertainment in the Kingdom.

About Choueiri Group:

As the leading media representation group in the Middle East, Choueiri Group is a company built from the ground up over the past forty plus years. Today, the Group’s companies market and manage the advertising space of 26 satellite and 1 terrestrial television stations, 13 print titles, 15 radio stations, 40+ web portals along with their apps and the largest network of outdoor signs in the GCC. Choueiri Group operates in ten markets covering the MENA region, Europe and Japan and ensures the best support for its regional and international clients through its extensive network of twelve subsidiaries, 6 representative offices and more than 700 committed executives.

*Source: AETOSWire


Choueiri Group

Assad Jamil, +97144545454

© Press Release 2018

Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.

The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.

To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.

More From Press Releases