The Economist, the leading source of analysis on international business and world affairs, has seen significant growth in circulation in the United Arab Emirates due to the country's diverse and cosmopolitan demography as the local and expatriate community look for intelligent and critical analysis of the world.
Globalisation, economic uncertainty and worldwide political change have contributed to a 55th consecutive rise in six-monthly ABC figures for The Economist. Increased numbers of people from around the world now value the independent and intelligent analysis provided weekly by The Economist.
ABC figures released today show global year-on-year growth of 6.4%, and a total worldwide circulation of 1,390,780, almost doubling in ten years.
Susan Clark, Managing Director (CEMEA) of The Economist Group said:
"An excellent and relevant product thanks to our editorial colleagues, supported by consistent investment in marketing, continues to bring new readers to us. We look forward to even stronger growth during the current economic turmoil, as people turn to sources of information they know they can trust."
Global circulation 1,390,780
Global YOY growth of 6.4%
Increased by 53% over five years (908,382 in 2003)
Increased by 99% over ten years (697,194 in 1998)
MEA circulation at 28,159 (UAE 4,018)
MEA YOY growth of 0.71% (UAE growth of 6%) UAE has increased by 144% over five years and 341% over 10 years
Other regions:
Continental Europe circulation at 239,152
Continental Europe YOY growth of 2.44%
Increased by 26% over five years (189,947 in 2003)
Increased by 60% over ten years (149,324 in 1998)
UK YOY growth of 3.1%
North America circulation at 786.977
North America YOY growth of 9.17%
Asia Pacific circulation at 133,846
Asia Pacific YOY growth of 4.55%
Latin America circulation at 15,651
Latin America YOY growth of 2.62%
Source: ABC UK/USA July - December 2008
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About The Economist (www.economist.com)
The Economist is a weekly magazine offering timely reporting, concise commentary and comprehensive analysis of global news. With objective authority, clarity and wit, The Economist presents the world's political, business, scientific, technological and cultural affairs and the connections between them. Because of its global editorial perspective, it is read by more of the world's political and business leaders than any other magazine. After 26 years of continuous global growth, The Economist has a worldwide print circulation of more than 1.3 million. Economist.com now offers complimentary online access (subject to terms and conditions) to content under one year old.
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© 2008 The Economist Newspaper Limited.
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