Middle East Cleaning Technology Week gets off to an over whelming start, with enthusiastic response from visitors and exhibitors
Dubai, United Arab Emirates
UAE is all for adopting the latest innovations in cleaning and hygiene, and is making a conscious effort to use sustainable and eco-friendly equipment. The speeding climate change and increase in water and energy consumption, is causing widespread concern globally and in the Middle East. In this backdrop, the Middle East Technology Week is highlighting the importance of implementing viable cleaning technologies across the verticals.
The Middle East Cleaning Technology Week got underway on Monday, under the patronage of HE Butti Saeed Al Ghandi, Second Vice Chairman, Dubai World Trade Centre.
"Sustainable business solutions and services have become a necessity in a country, to reduce the carbon footprint. Meeting the current operational needs without compromising future generation's ability to do the same, is the need of the hour. By showcasing newer technologies and solutions at MECTW is a leap and our commitment towards meetings the desired objective" said Jayaraman Nair - Chairman, VIS.
The need for implementing sustainable solutions in the cleaning and hygiene industry could never be stronger. There have been advances in every vertical of the cleaning and hygiene industry, especially with the importance of implementing sustainable cleaning technologies in the region. The growth of this vertical also resonates with the country's strong desire to attain international standards of cleanliness and sterility. UAE is leading the GCC region, with being the cleanest country in the region.
The MECTW, which kicked off on Tuesday will conclude on Thursday, is playing host to +155 local and international exhibitors. A footfall of over 8000 attendees is expected over the three day event, and visitors can also attend dedicated International Cleaning and Hygiene Conferences, and the trade shows - Gulf Car Wash Car Care and Gulf Laundrex Linen Care. The conferences will stage high profile speakers from all over the world, representing reputed brand names the likes of Linencraft, Madinat Jumeirah, Otto Christ AG, Coleman Hanna Car wash systems, Sealed Air Diversey Care, and Grand Hyatt Dubai.
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About Middle East Cleaning Technology Week
Organized by VIS Exhibitions, 'Middle East Cleaning Technology Week' (MECTW) is the region's first ever global forum that unites the cleaning and hygiene industry. Comprising of three dedicated shows, conferences, awards and associated events, MECTW aims to generate awareness of cleanliness and hygiene within the region and unite thought leaders, policy makers and investors across the world.
An extension of Clean Middle East Pulire, the Cleaning Technology Week has been conceptualized with the objective of focusing attention to creating a sustainable future by bringing all facets of the cleaning industry under a single umbrella. MECTW offers a platform to promote scientific cleaning practices, latest products, technologies and services to potential buyers in the MENA region. For the first time, MECTW will make way for two new platforms - laundry and car wash - along with a special outdoor section dedicated to street cleaning solutions and equipment.
For more information please visit: www.mectw.com
For press queries contact
Suzanne Joseph | Consultant - McCollins Media
M: + 971 56 469 1409 | E: Suzanne@mccollinsmedia.com
© Press Release 2015
