The Rosy Blue Masters Opens in Dubai

Dubai: 11 May, 2007 - Held under the Royal Patronage of HH Sheikha Manal Bint Mohammed Bin Rashid Al Maktoum, wife of HH Sheikh Mansour Bin Zayed Al Nahyan, Minister of Presidential Affairs, President of Dubai Ladies Club and President of the Dubai Women Establishment, the Rosy Blue Masters 2007 was inaugurated on Thursday, May 10, by His Highness Sheikh Majid Bin Mohammed Bin Rashid Al Maktoum.

The museum-calibre art event, organised by Marketing Pivot, brings to Dubai a selection of 19th and 20th century artworks from Impressionist and Modern period. The ballrooms at the One & Only Royal Mirage have been converted into salons showcasing the evolution of art and its various styles and forms.

Rosy Blue Masters 2007 also exhibits contemporary artworks by prominent UAE artists, including Sheikha Manal along with those from the Middle East, North Africa, South Asia, Taiwan, Korea and Latin America, such as Shirin Neshat, Shazia Sikander,YZ Kami, Kim Sooja and Arman.

Speaking about HH Sheikha Manal's patronage of the event, Mona Al Marri, Vice President, Dubai Ladies Club said: "Her Highness' support to this prestigious event reflects her great enthusiasm for arts and culture contributing towards the growth of both classic and contemporary art."

Al Marri noted that Her Highness passion to support different groups in the community other than supporting the woman in UAE encompasses both arts and culture, bridging civilizations between different nations.

Mr. Harshad Mehta, Chairman, Rosy Blue: "The Masters is regarded as one of the premier art events in the region. Within the jewellery world, Rosy Blue is considered a master supplier of diamonds. A partnership between two such prestigious brands in the Middle East, where each believes the quality of product to be of the utmost importance, seemed to be an ideal affiliation.

"I would like to take this opportunity to thank HH Sheikha Manal, the Royal Patron of the Rosy Blue Masters event, for providing us with this wonderful opportunity of association to support art in the UAE. I believe that our shared values and the desire to deliver only excellence will result in a mutually beneficial and prosperous partnership."

Nazneen Shafi, Managing Director, Marketing Pivot, said: "The Rosy Blue Masters event has reached into some of the most treasured and highly regarded private collections from around the world. It will give the visitors, residents, students and art aficionados an opportunity to experience museum-quality art.

"The past year has seen a cultural awakening in the UAE. With the cultural agenda featuring diverse events and experiences, the public is ready for the rich canvas of the Masters."

Although the focus of the event will be on paintings, it will also showcase sculptures, video art, art installations and Islamic calligraphy.

Among the new service offered this year is the audio guide in Arabic and English, which familiarises the visitors with the major artworks on display. Other first-time initiatives include the art education lecture series and panel discussions.

Rosy Blue Masters 2007 is supported by Dubai Cultural Council, Department of Tourism and Marketing Commerce Dubai, Dubai Ladies Club and One & Only Royal Mirage.

The Rosy Blue Masters has also collaborated with charity organization Foresight through Tamkeen, a non-profit centre that aims to empower visually impaired individuals in the UAE through training, support and counselling.

The event is open to the public from 10am to 8pm daily with an entry fee; and private sale and viewing hours from 8pm to 10 pm. Sharp objects, markers, perfume spray and liquids will not be permitted inside the salons.

Admission fees are AED 75 for adults and AED 50 for children under 12.

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For more information, please contact:
Maliha Aqeel
Jiwin PR
Tel: +9714-3613333
Fax: +9714-3688001
Mob: +97150-6331976
Email: maliha.aqeel@jiwin.ae