Italian luxury decoration house opens its 1st store in the Middle East, at The Pearl-Qatar

Doha, March 2nd 2011: The Pearl-Qatar welcomes: BISAZZA - the international leader in Glass Mosaic production and one of the most distinguished luxury brands in the design sector for interior and outdoor.

Established in 1956 in Vicenza, Italy, BISAZZA combines elements of fashion and design, expressing a unique style that wants to interpret the classic in a modern key. The brand offers a wide range of highly sophisticated luxury decorative and furnishing solutions.

With its showroom, located at 1 La Croisette, at The Pearl-Qatar, BISAZZA is opening its first venture in the Middle East, following the successful expansion into world-capitals like Milan, Paris, London, Barcelona, Berlin, New York, Miami, Los Angeles and Tokyo. Now, clients and professionals like architects, consultants, contractors and designers in Qatar will be able to explore and choose among many timeless designs created by BISAZZA.ÉcouterLire phonétiquement

BISAZZA's immaculate reputation has developed based on a history of collaborations with leading figures in architecture, design, art and fashion - Since 2004, the company's style and design mosaic collections are being coordinated and directed by 'Bisazza Design Studio' under the creative leadership of architect Carlo Dal Bianco.

"We are very excited to welcome BISAZZA on our Island", said Kirk Martin, Executive Vice President Retail Leasing and Fashion at UDC, The Pearl-Qatar's master developer. "With its fine designs and uncompromising quality, BISAZZA reflects very well, what our entire project is about", he added.

The new store comes with the latest collection 2011 on display. "The Crystal Collection" represents an innovative proposal for the decoration and is a new series of decorative patterns in glass and white gold mosaic bejeweled by Swarovski crystals launched by BISAZZA on the occasion of the Milan Design Week 2010.

Mr. Laurent Martin, owner of Bisazza brand in Qatar and the Middle East exclaimed, "I am delighted to open the Middle East's first Bisazza store here in Qatar. Bisazza ranks among the top luxury brands in the design sector in Europe.  It represents the best in 'classic style' in the most modern and timeless way.  I personally feel that The Pearl-Qatar is the place to be for Bisazza for many years to come.

Apart from the awe-inspiring mosaic collections and furniture available at the store, Bizazza   also brings with it the skill and expertise to provide its clientele customized solutions for their interior and outdoor design projects".

The collection includes six patterns in mosaic and Swarovski crystals: Corals & Seahorses, Flash, Hearts & Robots, Rain, Skulls & Crown and Stars. Each motif is outlined against a monochromatic background in the tones of white, blue and black.

Another highlight in February will be the display of a 'painting' in glass and gold mosaic on the World Cup 2022 in QATAR, created by Bisazza Design Studio. BISAZZA has the ability to customize any setting from pictures or drawings, with glass mosaic in order to provide unique décor that contribute individuality and elegance to any design project.

Complementing its spectrum, BISAZZA expands its range of interior products with BISAZZA Home, a collection of furniture and decorative accessories. The unique style of Bisazza is discernible throughout the Home collection with its close attention to detail and careful selection of precious materials. The collection includes consoles, chairs, mirrors, tables, folding screens, decorative panels, vases, chandeliers and lamps created by some of the world's top designers.

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About The Pearl-Qatar
The Pearl-Qatar is a unique and innovative urban development in Doha, Qatar.  A masterpiece of private and modern living on an island spanning over 4 million square-meters of land, The Pearl-Qatar offers a tailored range of residential solutions to meet the highest of standards available in the Gulf.  Furthermore The Pearl-Qatar plays host to the latest retail and hospitality offerings from the world's leading brands and restaurants.

Developed by United Development Company (UDC), the island is located 350 meters offshore of Doha's prestigious West Bay District and is one of the largest real-estate developments in the Gulf.

About United Development Company (UDC):
Founded in 1999, United Development Company (UDC) has been listed on the Qatar Exchange since June 2003 and is one of Qatar's leading private sector shareholding companies.

The United Development Company was established with the vision to identify and invest in long-term projects contributing to Qatar's growth and providing lasting shareholder value.

UDC's target areas of interest include: infrastructure and utilities, energy-intensive industries, hydrocarbon downstream manufacturing, real estate, urban development, maritime and environment-related businesses, hospitality, retail and fashion, information technology, media and communications, insurance and other services. 

UDC has shown an ability to attract and partner with the highest quality of international talent, bringing outside expertise to bear on significant developments in Qatar and beyond. It has also demonstrated a successful model for synergistic growth, creating and operating a diverse portfolio of substantial businesses that leverage off one another and generate additional revenue streams in new markets.

UDC's founders and current Board Members are among Qatar's most successful investors and developers. Thousands of Qatari shareholders hold 75 percent of the total shares and the remaining 25 percent are held by other GCC and international investors.

For more information, please contact:
UDC Marketing & Communications
corporatecommunications@udcqatar.com

© Press Release 2011