05 June 2016
Boosting the sales team's productivity and enhancing customer experience

Amman - STS - the Jordanian specialized provider of system and information technology (IT) solutions in Jordan and the region - has signed an agreement with Pharma International Company (PIC), a specialty generics company dedicated to serving patients, healthcare professionals and payers across the Middle East and Africa region, for the provision of Medical Cloud CRM. The solution provides PIC with a best-in-class, real-time mobile customer relationship management (CRM), which aims at optimizing medical sales representatives' workflows, improving efficiency, boosting productivity, and enhancing customer experience. The agreement was inked on Saturday 4 June, 2016, at the Landmark Amman Hotel by STS Chief Operating Officer, Husam Katkhoda, and PIC Chief Commercial Officer, Rula Qassem.

The STS Cloud CRM offers medical sales representatives a single mobile interface to automate and plan day-to-day calls according to specific routes and products while organizing workflows according to healthcare professionals' specialties and classifications. Moreover, the solution, which can be used on any smartphone and tablet, presents real-time update capabilities that facilitate the decision-making process.

The Medical Cloud CRM solution is delivered under STS Cloud' Software as a Service (SaaS) solutions, which are built on the latest industry standards with secured and highly-scalable access. Building on its all-purpose Cloud CRM, STS enhanced the solution to meet PIC's specific medical and business needs to come up with a comprehensive Medical Cloud CRM. The solution is also based on next generation CRM technologies boasting superior features and full mobile dashboard capabilities.

"Pharmaceutical companies are moving towards adopting a next generation Medical Cloud CRM in order to empower their sales team, simplify the decision making process and enhance the customer experience. As one of PIC's strategic partners and main IT solutions providers, we were keen to develop and deliver a Medical Cloud CRM that caters to the company's business requirements, and allows it to work more professionally and efficiently. We are confident that this step will not only foster our standing as a leader in the provision of cloud-based services and applications, but it will also showcase STS' ability to create customized solutions that serve companies from across various industries and sectors," commented Katkhoda.

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About STS
Since its establishment in 1989, STS has actively contributed to the development of the information technology sector, with offices in Jordan, the U.A.E., Palestine, Saudi Arabia, Bahrain and Erbil, as well as distributors in the majority of MENA nations, including Egypt, Lebanon, Qatar and Oman. STS also enjoys several partnerships with leading international IT companies, at the forefront of which are DELL, Microsoft, IBM, Oracle Sun, EMC, Cisco, PayOne and Corning. Serving more than 1,000 companies across the MENA region, STS clients are divided primarily amongst the financial and communications industries, as well as the governmental, medical and educational sectors.

This press release has been distributed by Bidaya Corporate Communications on behalf of STS.

For more information or assistance, please contact us at:
Tel:  +962 6 585 4002/6
Fax:  +962 6 585 3001
P.O. Box:  930391, Amman 11193, Jordan
Email: media@bidayacorp.com

© Press Release 2016