Advanced Materials & Handcrafted Artisanship Defy Standardization

Dubai, UAE - July 2, 2008 - Samsung Electronics, a world-leading manufacturer of display products, released its latest Crystal Design monitors. With sizes ranging from 19, 20, 22, 24 and 26 inches, the newly-released crystal design set another milestone in performance and design.

Samsung adopted the crystal clear design which it had used for TVs to the newly released Crystal Design range and used delicate design techniques to enhance the monitors' aesthetics The Crystal Design monitors come in three - rose black, emerald black and sapphire black - giving users the best product for their surrounding interior.

With 20,000:1 contrast ratio and 2 ms response time, the line-up can express more clear images and enriched colors, making it the best multimedia monitor.

Moreover, the line-up consumes less power than other products with below 0.3W standby power, the lowest in the industry, and does not produce VOC (Volatile Organic Compounds), and uses eco-friendly materials for cabinet which can be 100% recycled.

T 240, the 24-inch monitor and the T260, the 25.5- inch monitor in the Crystal Design line-up boast maximum convenience in connection with various input terminals such as HDMI and USB 2.0.

The Crystal Design line-up will be available across the Middle East market in August 2008.

-Ends- 

About Samsung Electronics:
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$103.4 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of four main business units: Digital Media Business, LCD Business, Semiconductor Business, and Telecommunication Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

For more information please contact:
Rehana Aboul Hosn   
Samsung Gulf Electronics 
Tel: +9714 3648602
Email: rehana.aboulhosn@samsung.com  

Rasha Ghanem
Memac Ogilvy
Tel: +9714 3050313
Email: rasha.ghanem@ogilvy.com

© Press Release 2008