Dubai, UAE - September 8, 2007- Samsung Electronics Co., Ltd., a leading mobile phone provider, showcases at Gitex 2007 a wide range of its innovative mobile phones, ranging from the world's slimmest phone, the U100, the video specialist F500 and from the U700 style sensation to the 'back to basics' C450, value-packed mobile phone.

Mr. Chujlin Kim, Vice President of Sales and Marketing Group for Middle East and Africa for Samsung's Mobile Communication Division, "Our focus is to launch mobile phones with cutting edge-technologies, advanced features and designs. Up until now, we have released a diverse line-up of handsets targeting a wide spectrum of mobile phone enthusiasts."

Samsung C450

Samsung introduces the C450; a value packed mobile phone for the young modern and stylish consumers who want easy-to-use handsets that include all the essentials and then some! Samsung C450 is outfitted in two-tone Blue Black and other select colors and features a flex touch wave-pattern keypad. At 14.9 mm, the handset is thinner than others in its class and is compact to fit cleverly in your palm. C450 comes with a vivid 65K CSTN color screen for a clearer picture to gratify your visual senses. The LCD screen is 1.52" which provides sharp, crisp text and bright images of 128x128 pixel resolution.

The phone features a fun-to-use VGA camera enabling the user to capture spontaneous photos. The camera is enhanced with 2x Digital Zoom and CMOS sensor which brings clarity and realistic colors to the pictures taken.

Outclassing other basic models, C450 is equipped with superior WAP 2.0 browser, allowing significant Web access which enables the user to e-mail and surf for content. The device also features FM radio and PIM tools such as real time and world time clocks, assorted alarms, currency converter, calculator and phonebook. 

Samsung U700

Samsung U700 is the slimmest HSDPA slider style phone. Bathed in exquisite jewel-toned colors for a luxurious and sophisticated look, the U700 has a mirror-like coating surrounding the 2.2-inch LCD screen which adds a modern polished finish. The screen displays 262,000 colors with a  resolution on of 240x320 pixels. The phone comes with an advanced 3.5G HSDPA technology which allows the user to enjoy a high speed wireless mobile broadband internet access.

Samsung U700 is equipped with an integrated media player which allows the user to enjoy an easy to use music and video experience while they are on the go. The phone is compatible with various media sources and supports the playback of purchased and downloaded music files. Samsung, once again has partnered with Bang and Olufsen to provide powerful sound quality for an exceptional listening experience. With a 20 MB embedded internal memory and a MicroSD external memory card, your mobile turns into a walking jukebox.

The U700 features a built in 3.2 mega pixel camera for still photography and video capture as well as a second VGA camera for 3G-enabled video telephony.

Samsung F500

The Samsung F500 Ultra Video is a multimedia focused 3G mobile phone which comes with entertaining functions and all in an attractive user friendly handset. The handset comes in a sleek black color which adds style and sophistication to the look of the Samsung F500. 

The device also features a large 2.4-inch color display providing a clear 240x320 pixel screen resolution. The screen can be swiveled from the control pad to provide a sturdy      stand with an adjustable angle for an easy and comfortable hands free viewing. The super slim and stylish compact bar measures 10.7mm thin and can easily slip into pockets and handbags for practical portability.

Samsung F500, the video specialist of the Ultra line, is the first cell phone to support DivX video technology. The Samsung F500 comes with a 410 MB internal memory and a 2GB MicroSD memory card which allows the user to store up to two movies which are approximately two hours long each. 

Samsung U100

Samsung U100, the world's slimmest phone is thin enough to disappear if turned on its side, yet incredibly robust and packed with innovative features for your everyday use.

A groundbreaking technology, and an embodiment of the term slim yet powerful, the U100 measures at 5.9mm and weighs a mere 57 grams. As for its design, this phone's exterior shape is complimented by the contrasting color. This Samsung U100 comes with a 1.93" color LCD screen with a 220 x 176 resolution and features 262,000 colors for exceptional image clarity.

The U100 phone features a 3.2 mega pixel camera which can capture still photos as well as moving footage. The camera is enhanced with Auto Focus, Half Shutter and an easy to use Image Editor features that ensure premium image quality.

The Samsung U100 is also an entertainment centre for the user to enjoy. This device comes with a built in media player which allows the user to play video and music files on their mobile phone. The multi format music player is fully synched with Windows Media Player and allows the user to download all their favorite tunes with ease and enjoy a lively music experience whenever they desire.

The Samsung U700, U100 and F500 are currently available in major electronics outlets across the MEA.

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About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in, telecommunication, digital media, digital convergence, and semiconductor technologies with 2006 parent company sales of US$63.4 billion and net income of US$8.5 billion. Employing approximately 138,000 people in 124 offices in 56 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Network Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs.

© Press Release 2007