March 25, 2008 Dubai - Samsonite Group, the worldwide leader in travel solutions, joined hands with Strand Bags Group, one of Australia's largest and most successful specialty retailers, making the brand available in every customer market segment in the Middle East and GCC area.
According to Mr. Prashant Vatkar, Vice President-ME Operations, Samsonite, "As leaders in providing travel solution, our concern is to be able to satisfy the needs of our discern travelers. To accomplish our aim we are trying to make Samsonite as close as possible to its travelers, so we are joining hands with the prestigious and widely spread Strand Bags Group to further ensure the availability and extended presence of Samsonite throughout the GCC."
As the only original brand in travel for nearly a century, Samsonite has continued to leverage its craftsmanship as a leading light, to create unique solutions for the sophisticated traveller. To assert the unique and exquisite features of all its items and to go along with the needs and demands of its growing patrons, Samsonite has enrolled eminent designers and stylists. All its efforts have been put together to deliver customer experience second to none in luggage industry.
Samsonite tied efforts with the widely spread Strand Bags this year to bring forth selective travel lines and business cases to the discerning customers of UAE. Strand Bags stores retail handbags, small leather goods, travel goods, business cases and backpacks and carry both internationally renowned brands as well as long established and exclusive private label range. Samsonite now is available at all Grand Stores in the UAE , Mall of the Emirates, Ibn Batuta Mall, Dubai Festival City and Abu Dhabi Mall and in its company owned retail stores, such as selective Debenhams stores & Strand Bags stores in the GCC which makes the reach of Samsonite convenient to the customers.
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About Strand Bags Group
The Strand Bags Group is one of Australia's largest and most successful specialty retailers. The group operates over 350 stores throughout Australia, New Zealand, the Middle East, and most recently South Africa.
Strand Bags stores retail handbags, small leather goods, travel goods, business cases and backpacks and carry both internationally renowned brands as well as long established and exclusive private label ranges.
About Samsonite Group
Samsonite is the worldwide leader in superior travel bags, luggage and accessories, combining notable style with the latest design technology and the utmost attention to quality and durability. Utilizing top designer expertise from around the globe, Samsonite creates unparalleled products that fulfil the travel and lifestyle needs of the sophisticated traveller. For 97 years, Samsonite has continued to build upon its rich design heritage. Samsonite markets products under the Samsonite, Samsonite Black Label, Lambertson Truex, American Tourister, Lacoste and Timberland brands. Samsonite, Life's a journey.
Issued by Landmark PR & Event Management. For press information please contact:
Nasry Abou Zaki
General Manager, UAE
Tel.: +971 4 3912141
Email: nasry@landmarkpr.ae
Shadi Abou Assi
Associate Account Manager
Tel.: +971 4 3912144
Email: shadi@landmarkpr.ae
© Press Release 2008
