Dubai's first low-cost carrier now available on Sabre GDS; airline also buys flight scheduling technology
Dubai, UAE, 6 July 2011 - Sabre Travel Network, the world's leading provider of travel technology, and flydubai, have signed a multi-year global distribution agreement, providing the carrier access to more than 350,000 Sabre travel agency users around the world.
The new agreement will provide Sabre-connected travel agents around the world with the ability to book the carrier's fares in the coming months.
Hamish Broom, Sabre Travel Network director of distribution for Europe, the Middle East and Africa, said: "Our new agreement with flydubai gives our agency's customers greater choice and relevant content in growth regions like the Middle East. Agents can be assured of receiving the airline's content through the Global Distribution System (GDS), as well as our commitment to working with them on an easy way to pay for and settle new ancillary services."
flydubai has also signed an agreement to use flight scheduling technology provided by Sabre Airline Solutions, the world's leading provider of airline and airport technology. Part of Sabre Airline Solutions' network and planning suite, the flight scheduling solution is expected to generate up to 2% of incremental revenue for the airline by improving its use of aircraft and the efficiency of passenger connections.
"Today's announcement highlights the great partnership we have with Sabre. We have enjoyed great success since we were established as Dubai's first low-cost carrier two years ago, and now we are putting in place key initiatives to really accelerate our growth. Working with the world's largest GDS, Sabre, gives us global reach and enables us to take our business to the next level, while Sabre's flight scheduling technology will help us maximise our fleet and provide an even better experience for our customers," said flydubai CEO Ghaith Al Ghaith.
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About flydubai:
Established in March 2008, flydubai, Dubai's first low cost airline, started operations on June 1st, 2009. Set up by the government of Dubai, flydubai is aimed at making travel a little less complex, a little less stressful and a little less expensive.
Based on a low cost business model, flydubai offers a value-for-money product at an extremely competitive price. Its website (www.flydubai.com) is an important interface for customers, together with a call centre (+9714 301 0800) and travel partners.
For further information, please contact:
Heather Astbury, PR Manager for flydubai at Mobile: (+971) 50 950 8420; Email: heather.astbury@flydubai.com
Meabh O'Reilly, DABO & CO at Mobile (+971)50 915 5735; Email: meabh.o@daboandco.com
Pam Wong, Director, Global Media Relations, Sabre Holdings on (+44) 208 538 8653 or Mobile (+44) 7968 902 626; Twitter: @Pam_Wong; LinkedIn: pamwongs
© Press Release 2011
