Manama, Kingdom of Bahrain: A fresh new face in the telecommunications industry, wi-tribe limited, was launched yesterday.
The all-new international wireless broadband provider is a joint venture between Qatar Telecom (Qtel) and Saudi Arabia's A.A. Turki Corporate Trading and Construction (ATCO). wi-tribe aims to deliver instant wireless broadband connectivity from North Africa across the Middle East and up to Asia (AMESA region).
With its regional corporate office in the Kingdom of Bahrain, wi-tribe has the license to launch services in both Jordan and Pakistan creating the opportunity for thousands of individuals and businesses to join the World Wide Web.
Wi-tribe was conceived to bring people from all walks of life together and create a new interactive online community that lives and breathes internet. Utilising the latest WiMAX technology, wi-tribe will provide broadband internet access through a portable wireless modem that simply plugs into the customer's computer without the need for a fixed telephone line. WiMAX represents the very latest in hassle-free internet service provider technology taking away the dependency of the traditional telephone line.
Commenting on the launch of wi-tribe, Sheikh Fahd Al Thani, Chairman of wi-tribe and Chief Operating Officer of Qtel, commented on the formal launch: "This is a very proud day for everyone involved with wi-tribe. Historically Qtel is defined by its commitment to its customers and to bringing innovation to telecommunications. Consumer broadband is an important pillar of growth for Qtel to achieve its 20:20 vision of becoming one of the top 20 operators in the world by 2020.
"The main passion of wi-tribe is the care of our customers, who we call wi-tribers. Qtel's customer care strategy is to provide the best service available and tend to their needs. Welcome to wi-tribe: welcome to your tribe."
Dr Sami Hinedi, wi-tribe's Group Chief Executive Officer, said: "wi-tribe is ready to truly revolutionise communications through our core brand values: independence, freedom, individuality, innovation and an obsession with customer satisfaction. Regionally we are currently looking at new opportunities and will announce expansion plans later on."
"wi-tribe is focused to develop a new and exciting way to work, play, exchange and share on-line. With numerous potential subscribers across a culturally dynamic section of the globe, wi-tribe will constantly develop the best solutions in the market to meet the individual needs of the consumer," added Dr. Sami.
"We aim to set a new benchmark in customer care. Amongst the international workforce behind wi-tribe the ethos is to always treat others as they would wish to be treated as consumers, withtransparency and a strong sense of ethics," said Dr. Sami.
Speaking on behalf of ATCO, Ziad Al Turki said: "wi-tribe benefits from successful online systems and solutions to ensure the highest quality of product is available. ATCO is proud to be responsible for providing this service for wi-tribe customers and the international community who will populate it."
Becoming a wi-triber could not be easier. With centralized customer communications and a distribution network in each market, wi-tribers need to subscribe to the service just as they would for a TV package or club membership. Once the package is chosen, the wi-triber will then experience the 'plug and play' online community.
-Ends-
About wi-tribe limited:
is your tribe: offering cost-effective broadband service using the WiMAX technology. wi-tribe will free the consumers from the shackles of a fixed line connection.
Markets - From North Africa across the Middle East and up to the Far East, wi-tribe is ready to systematically launch the service delivering broadband wireless access (BWA) across the region.
Plug In and Go - wi-tribe offers unrivalled simplicity and a passion for customer service.
International Presence - wi-tribe has a regional corporate head-office in the Kingdom of Bahrain, with Jordan becoming the first wi-tribe enabled market to be launched by the second quarter of 2008. Pakistan will go 'live' later this year. Other wi-tribe countries will follow by the first quarter of 2009.
Shareholders: wi-tribe is a majority owned subsidiary of Qatar Telecom (Qtel), one of the fastest growing Middle Eastern telecommunications services providers with a presence in over 15 markets in the Middle East, North Africa and Asia. A.A. Turki Group of Companies (ATCO), one of the leading companies in the Kingdom of Saudi Arabia with 26 divisions under its belt also owns a significant minority stake.
Partners: wi-tribe enjoys a comprehensive partnership with Clearwire, one of the world's leading broadband wireless operators in North America and Europe.
For more information please contact Shereen Bushehri, Group Senior Manager, Brand & Corporate Communications on Tel: +973 3696 1100, Email: media@wi-tribe.com
Visit www.wi-tribe.com for the latest news about our products and services.
© Press Release 2008
