Oracle's largest pavilion to host Industry Specific Strategy Seminars and showcase Oracle latest technology
Dubai, UAE - October 17, 2010
Oracle (NASDAQ: ORCL), today announced that it would seize the GITEX 2010 platform to share its strategy and roadmap with its customers as well as to introduce breakthrough applications to the region through a series of vertical demonstrations and industry seminars led by Oracle's experts.
During the Show, Oracle and its partners will network and showcase their solutions and technologies offering an insight into how Oracle can transform the industry with a complete technology sack, from applications to disk, engineered to work together. The event will also offer a unique environment where Oracle executives, partners, current and potential customers meet to discuss their IT and business needs.
For 20 consecutive years, Oracle has been associated with GITEX as a major trade show that provides a very pertinent platform for Oracle to network with its current and potential customers in the region and update the industry on its technology and applications innovations. This year, Oracle will again stand out at GITEX in what is considered by many to be the company's most important participation in a trade show outside North America, in clear indication of the importance of GITEX.
With more than 100 sessions, 35 partners' exhibits and hundreds of demos to explore, Oracle's customers will discover new ways to optimize their systems and new solutions that will take their business to the next level. The sessions will be held at Oracle World and will aim at engaging participants in discussions to address key technologies, applications, solution areas, and industry's future trends.
GITEX 2010 will also provide an opportunity to promote the combination of Oracle and Sun solutions for ME customers to benefit from the fully integrated systems - the entire stack, from applications to disk - that are faster, more reliable, and lower cost. Oracle's portfolio has now evolved with the addition of Sun's servers, storage, SPARC, and software technologies such as Solaris, MySQL, and Java.
As a world's leader in software and hardware technology, Oracle has constantly participated in GITEX to unveil its products and keep its stakeholders abreast of Oracle's innovation and leadership. This year's GITEX edition will be no exception; Oracle World will offer a unique opportunity to view live demos of the latest products launched and to interact with Oracle specialists offering free consultancy sessions.
Among the new products of Oracle to be unveiled during BITEX 23010 is Oracle Exadata Database Machine. This is the only database machine that provides extreme performance for both data warehousing and online transaction processing (OLTP) applications, making it the ideal platform for consolidating onto grids or private clouds. It is a complete package of servers, storage, networking, and software that is massively scalable, secure, and redundant. With Oracle Exadata Database Machine, customers can reduce IT costs through consolidation, manage more data on multiple compression tiers, improve performance of all applications, and make better business decisions in real time.
Oracle will also unveil Oracle Exalogic Elastic Cloud which is the world's first and only integrated middleware machine--hardware and software engineered together to provide a "cloud in a box". Exalogic is designed to revolutionize data center consolidation, enabling enterprises to bring together tens, hundreds, or even thousands of disparate, mission-critical, performance-sensitive workloads with maximum reliability, availability, and security. Oracle Exalogic's unique high-bandwidth, low-latency interconnect fabric means that complex, distributed applications can run with a responsiveness simply not achievable with typical servers used in data centers today.
Oracle Fusion Applications will be showcased during GiTEX 2010. Designed from the ground up using the latest technology advances and incorporating the best practices gathered from Oracle's thousands of customers, Oracle Fusion Applications are 100% open-standards-based business applications that set a new standard for the way we innovate, work, and adopt technology.
Oracle's products have gained an unsurpassed reputation in the ME region in facilitating business practice. They have helped organizations and businesses sustain their growth and expansion through integrated solutions that address issues of scalability, visibility, transparency, process streamlining, decision making and other obstacles traditionally challenging businesses' performance across various divisions such as finance, HR, sales, management, marketing, etc,.
Oracle World will take center stage at GITEX with the event's largest pavilion in hall X of the Dubai International Convention and Exhibition Centre.
Supporting quotes:
Dana Murugan, Marketing Director, Oracle Middle East & Africa said: "The Middle East is one of the fastest growing emerging markets for Oracle and has constantly maintained leading positions for various applications and databases. Hence, GITEX is simply the ideal platform for Oracle to showcase the breadth and depth of its technology solutions,underline its market leadership and renew its commitment to current and potential customers in the region, to always respond to and transcend their expectations in innovating IT solutions that drive constant growth to their businesses".
"This year, we will launch various cutting-edge products exclusively at GITEX. At the same time, our partners, customers and industry experts will benefit from interactive discussions about the latest industry trends and issues.", he added
Key product lines:
Oracle Database - The world's first commercial relational database, as well as the first relational database for grid computing. Oracle has added the world's most popular open source database, MySQL, to Oracle's existing database products (a line that includes the open source database, Oracle Berkeley DB). Oracle also offers InnoDB, the leading transactional storage engine for the MySQL database.
Oracle Fusion Middleware - Oracle Fusion Middleware consolidates Oracle's leading, standards-based software to deliver "hot-pluggable" middleware with a comprehensive, seamlessly integrated, service-oriented- architecture software infrastructure.
Oracle Applications - More than 65,000 customers worldwide rely on Oracle's complete, open, and integrated enterprise applications to achieve superior results.
Oracle Industry Solutions - Oracle industry solutions address the specific challenges and processes unique to your industry. Globally, Oracle is #1 in n banking, communications, financial services, life sciences, professional services, public sector, and retail.
Oracle Sun Servers - provide the performance, scalability, and cost-effectiveness that meet your requirements in technical computing, virtualization, and eco- and energy-efficient design. With the complete family of Sun servers from Oracle--Sun Blade servers; Sun Netra servers; and entry-level, midrange, and high-end servers--a flexible IT ecosystem is a reality.
Oracle Sun Storage - Oracle's Sun end-to-end storage solution includes advanced software and hardware, integration of Flash technology, and leading expertise in long-term information management and retention--as well as a fully unified storage and disk portfolio.
Java - Oracle has been a leader in the Java community since the inception of the Java programming language, and has made the world's largest investment in the Java platform--the foundation for Oracle Fusion Middleware products and Oracle's next- generation enterprise application.
Oracle Services - Oracle services help companies get the most from their technology investments and span the full solution lifecycle.
Supporting Resources
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About Oracle
Oracle (NASDAQ: ORCL) is the world's most complete, open, and integrated business software and hardware systems company. For more information about Oracle, visit oracle.com
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Contact Info
Aly Rifaah
Oracle Middle East
+9714 390 9000
ali.eltahtawi@oracle.com
© Press Release 2010
