An excellent blend of luxury, enormous capabilities, high flexibility and outstanding performance

Cairo 26 January 2010 - Thanks to its new strong engines and upgraded interior techniques in addition to great driving dynamics, "Range Rover 2010" boosts its position as most complete luxury all-terrain vehicle. That pioneer Land Rover brand witnessed comprehensive upgrades that grant its driver more accurate and efficient performance beside highest levels of interior comfort and top-notch refinement.

New Range Rover 2010 takes pride in its new normally aspirated LR-V8 engine distinguished with similar performance of the former super-charged engine and even surpasses it with 16% better fuel consumption. LR-V8 engine is also distinguished with increased 114 horsepower as it delivers 510 bhp with 7% improvement in fuel consumption.

The new Range Rover 2010 benefited from very accurate exterior changes as it was supplied with new grille, bumper and headlights which enhance the classic Range Rover, yet with more contemporary detailing. Moreover, vehicle sides were supplied with triple LED indexes.

The interior benefits from more luxurious materials and finishes which add further refinements to the premium cabin ambiance. Range Rover 2010 vehicles contain premium European leather to cover vehicle seats, pillows and whole doors to greatly raise luxury of the cabin.

We can consider that the meter panel was one of the main innovations in the new Range Rover vehicle as the old traditional meters were replaced with 12-inch fixable thin film transistor (TFT) LCD screen that displays all necessary information to the driver through smartly designed virtual keys and data shows in settings of the interior switching system. In addition, it displays the temperature outside and provides information about bumpy roads like terrain response settings.

"Range Rover 2010" is the first vehicle to be supplied with "dual display" information and entertainment touch screen that allows the driver and passenger to display different photos at the same time. This allows the passenger to enjoy a DVD movie while the driver follows the navigation system information on the same screen. The new available audio system allows connecting a group of personal audio storage devices, USB devices and MP3 players to reach different functions of the devices and control them through a touch screen fixed on the front console. Icons and lists were re-designed for easier and more natural operation.

The new Range Rover enjoys new upgraded Adaptive Dynamics System that boosts the quality of unparalleled vehicle driving with increase of its stability and reaching superior control of the vehicle body. In addition, these added benefits include the new brake system comprehensively developed to provide greater brake power and support driver's feeling of it. There is an improved Cruise Control System that helps the driver automatically slow the vehicle when turning with great speed leading to enhanced control of the vehicle. The new enhanced dynamic stability control system that intervenes with the brakes and engine system and "on sand driving control" system for soft sand, considered one of the most power absorbing surfaces, enables remarkably easier driving and is appropriate for the Middle East region.

Advanced techniques in Range Rover 2010 were upgraded together with effective safety supporters. The vehicle benefits from Adaptive Speed Control, Blind Spot Monitoring, High Beam Assist, and the new surround camera system supported with five digital cameras to switch between them to display nearly 360 degrees on the touch screen to support stopping, driving and maneuvering in an easier way on bumpy roads.

"We are greatly enthusiastic after the release of our pioneer brand "Range Rover 2010" which is one of the most complete luxury all-terrain vehicles in Egypt. The new Range Rover has a greater amount of power, efficiency, purity and advanced technology. We are completely confident that our customers will appreciate the exciting and pioneer performance that the vehicle gives," stated Eng. Ahmed El-Gharib, MTI General Manager.

As Range Rover usually does, "Range Rover 2010" maintains its reputation as most complete luxury all-terrain vehicle worldwide and is available in MTI-Land Rover Egypt showroom as of this month.

-Ends-

For further information please contact:
Salah El Din Aloui
Media Relations Manager
Promoseven Weber Shandwick
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Fax: +2 02 3047213
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E-Mail: salah@promoseven.com

Yasmine M.Tammam
Senior Media Relations Executive
Promoseven Weber Shandwick
Tel: +2 02 3047215 - 17
Fax: +2 02 3047213
Mob: +2 0101040529
E-mail: Yasmine.tammam@promoseven.com

© Press Release 2010