New anchor tenant is the first of several major retail and entertainment additions expected to drive increased traffic to the mall
Dubai, UAE, August 20, 2014: A new 5,780 square meter Carrefour hypermarket is set to open tomorrow, Thursday, at BurJuman, becoming the first store to open for business in the mall's remodeled North Wing as the ongoing renovation and expansion project at the popular shopping and leisure destination progresses toward completion.
"The opening of Carrefour marks the beginning of a new chapter for BurJuman, which is in the midst of an exciting phase in its development," said Leigh Regan, Chief Operating Officer at BurJuman. "Carrefour will serve as a key anchor tenant for the mall and is expected to be a high-traffic addition to our retail mix, reinforcing our position as a key player in Dubai's retail and entertainment scene."
The UAE's retail sector is projected to reach AED 151 billion by 2015, aided by rising population and high disposable incomes, according to a recent report released by Dubai FDI. Leading the way is Dubai, where the Dubai Economic Council estimates the city's retail sector to have become as big as the financial and real estate sectors in terms of value. As a well-established player on the Dubai retail scene throughout this steady upturn in retail demand across the city, BurJuman are refreshing and expanding their customer offering in anticipation of further growth.
Regan added, "The suburbs of Bur Dubai have evolved into thriving residential localities and the BurJuman area in particular is seen as a major commercial hub and transit point, creating a need for additional retail space and entertainment options within the area. BurJuman's refreshed customer offering - beginning with this new hypermarket - aims to address existing and future demand by providing an all-encompassing family shopping and leisure experience that gives shoppers access to everything they need in one destination."
"Bur Dubai is one of the city's most vibrant and densely populated areas and has long demanded the presence of a full-service Carrefour hypermarket in the vicinity. As the premier retail hub of Bur Dubai, BurJuman provides the perfect location to establish our presence within this high-growth market, and we are happy that the BurJuman management welcomed our keenness in opening for business ahead of completion of the mall's ongoing renovation project," said Mr. Henri Changeux, Executive Regional Director of Majid Al Futtaim Carrefour UAE, Qatar, Oman, Kuwait and Bahrain. "The new hypermarket will offer customers everyday low prices, fresh, high-quality food products and an extensive selection of consumer durables to a growing community."
"BurJuman is situated right at the crossroads of two of Dubai's major residential and commercial zones - Bur Dubai and Karama - and further enjoys a sizeable secondary and tertiary catchment that extends all across the surrounding neighborhoods and along a significant stretch of the Creek," commented Mr. Younis Al Mulla, Senior Vice President of Majid Al Futtaim Retail. "The BurJuman metro station operates as a key connecting junction between the Green and Red Dubai Metro lines which further extends accessibility and the ability to serve the needs of a growing community."
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About BurJuman:
Located in the heart of Dubai, BurJuman is a distinctive landmark comprising over 2.8 million square feet of mixed-use space including the shopping mall, business tower, hotel suites and duplex residences. A well-known shopping destination for over two decades, with immediate accessibility to the Dubai Metro through the BurJuman Station just outside the mall makes travel to BurJuman is easy and convenient. BurJuman houses a fabulous mix of high-fashion and high street brands including Saks Fifth Avenue, Louis Vuitton, Dior, Prada, Hermes, Valentino, Dolce and Gabbana, Versace, Fendi, MiuMiu, Tod's, Cartier, Zara, DKNY, Kenneth Cole, Promod, Massimo Dutti and many more. With its eclectic collection of stores, beautiful and relaxed shopping ambience along with a range of tasteful dining choices, BurJuman caters to the shopping needs of varied customers from across the world and is regarded to be truly a better class of shopping.
For more information please contact:
Ani Bazdekian
TRACCS
Tel: +9714 3672530
TRACCS 24/7 Media Hotline: +97150 9448389
Email: ani.bazdekian@traccs.net
About Carrefour
Carrefour, one of the largest French hypermarket chains in the world was introduced to the Middle East and North Africa (MENA) market in 1995 by Majid Al Futtaim, the leading shopping mall, retail and leisure pioneer across MENA.
Carrefour has become the most dynamic, fast-moving and exciting hypermarket chain in the region and shared its growth with more than 21,000 employees from more than 68 nationalities in 12 countries, providing shoppers with variety and value-for-money.
Carrefour ensures customer satisfaction and everyday convenience while offering unbeatable value for money with a vast array of more than 100,000 products, shoppers can purchase items for their every need, whether home electronics or fresh fruits from around the world, to locally produced items.
Carrefour currently operates over 55 hypermarkets and over 50 supermarkets and one web store in 12 countries across the MENA region and will extend to include 38 countries in the Middle East, Central Asia, Africa and Russia.
By 2018, Majid Al Futtaim Retail expects to reach 140 hypermarkets and 210 supermarkets and expand its territory in 6 new markets.
Media contact:
Dahlia Haleem
Harvard Associates
Dubai, UAE
+9714 3143042
+97150 2547260
dahlia@harvard.ae
© Press Release 2014
