DUBAI, LONDON- Citi Global Transaction Services announced today that Microsoft Gulf, a subsidiary of Microsoft, the worldwide leader in software, services and solutions, will take advantage of Citi Prepaid Services' Prepaid card solution to enhance its incentives fulfilment solution in the UAE.
Under the programme - Microsoft Genuine Rewards - Citi will provide participating sales representatives of Microsoft partners with a Microsoft-branded Visa Prepaid card as a reward for selling genuine Microsoft products.
The Citi Prepaid cards can be used at any retail location worldwide which accepts Visa. Citi Prepaid Services and Microsoft are looking into further program expansion in 2011. Citi Prepaid Services has successfully managed sales promotion programmes with other global companies around the world.
Steve Donovan, Head of Citi's Global Transaction Services, Middle East & Pakistan, Citi, said: "Citi is very pleased to partner with Microsoft Gulf and offer them our Prepaid card solution to bring additional value to their sales incentive promotions. We wish the programme great success and look forward to working with Microsoft on other upcoming sales incentive programmes across other markets which will take the form of a Citi Prepaid card. These programmes will boost sales and drive delivery of their sales incentives payments with measurable impact."
Citi has been in the Arab World for nearly 50 years and views the region as critical to its global franchise. It currently offers full scale corporate banking services across ten Arab countries including Egypt, UAE, Lebanon, Jordan, Tunisia, Morocco, Algeria, Bahrain, Qatar and Kuwait as well as Pakistan. Its consumer banking services cover UAE, Egypt, Bahrain and Pakistan, while it maintains close relationships with high net worth clients in the region through the Citi Private Bank.
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About Citi
Citi, the leading global financial services company, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. Through Citicorp and Citi Holdings, Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management. Additional information may be found at www.citigroup.com or www.citi.com.
Global Transaction Services, a division of Citi's Institutional Clients Group, offers integrated cash management, trade, and securities and fund services to multinational corporations, financial institutions and public sector organizations around the world. With a network that spans more than 100 countries, Citigroup's Global Transaction Services supports over 65,000 clients. As of the first quarter of 2011, it held on average $355 billion in liability balances and $13 trillion in assets under custody.
About Citi®Prepaid Services
Citi Prepaid Services is a leading provider of innovative corporate Prepaid solutions. Through a consultative approach, Citi Prepaid provides clients with comprehensive electronic payment programmes that reduce costs, enhance operational efficiencies and provide an unmatched user experience. Leveraging an extensive payment platform and proprietary Prepaid technology, clients around the world use Citi Prepaid's custom programmes for all types of payments including compensation, promotions and disbursements. For more information about Citi Prepaid Services, visit www.citiprepaid.com.
About Microsoft
Founded in 1975, Microsoft (NASDAQ:'MSFT') is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Microsoft Gulf opened its Dubai-based headquarters in 1991. Microsoft Gulf today oversees Microsoft activities in Bahrain, Kuwait, Oman, Qatar and UAE. Microsoft Corporation's address on the World Wide Web is: www.microsoft.com and Microsoft's Gulf Web site is: www.microsoft.com/gulf
At Microsoft, we're motivated and inspired every day by how our customers use our software to find creative solutions to business problems, develop breakthrough ideas, and stay connected to what's most important to them.
We are committed long term to the mission of helping our customers realize their full potential. Just as we constantly update and improve our products, we want to continually evolve our company to be in the best position to accelerate new technologies as they emerge and to better serve our customers.
Citi Media Contact:
Karim Seifeddine
+971 4 509 9707
karim.seifeddine@citi.com
© Press Release 2011
