Dubai: The Mercedes-Benz SLS AMG and R-Class have received top honours as the most popular cars in Europe's largest public internet survey.
The German manufacturer walked away with three first places, with the SLS AMG securing two awards, winning both the super sports car and coupé category as well as simultaneously being voted Europe's most popular car. The Mercedes-Benz R-Class also picked up an Internet Auto Award 2010 as Europe's most popular van.
This is the ninth time that AutoScout24, Europe's largest online automobile marketplace offering around 1.8 million vehicles, has conducted an online survey to discover Europe's most popular cars. More than 230,000 participants from seven countries cast their votes to choose their favourites from among 343 vehicles.
Commenting on the win, Frank Bernthaler, Director, Sales and Marketing, Mercedes-Benz Cars Middle East & Levant said: "We are extremely proud of this accomplishment. The public have spoken and the results are clear: we continue to maintain and deliver the highest standards, whilst also offering a diverse portfolio of vehicles that cater to individual clientele needs and desires."
The response was unanimous with the majority of votes swinging in favour of the Mercedes-Benz SLS AMG as the most popular car. A unique and exciting style combined with an exquisite level of engineering - all of which evoke memories of that sports car legend from the 1950s, the 300 SL - enabled the gullwing to take top honours in this category. The SLS also emerged as the clear winner in the super sports car and coupé category.According to the online community, the Mercedes-Benz R-Class has been hailed as Europe's most popular van, scooping up the top award in the van and compact van category. Recently launched in the Middle East at the International Motor Show Sharjah, the R-Class shines for its spacious and luxurious interior, innovative styling, and exceptional performance.
The Mercedes-Benz C-Class also won in the medium-size category and the E-Class in the intermediate category, while the Mercedes-Benz E-Class Cabriolet picked up the most votes in the cabriolet category.
-Ends-For more information, please contact:
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Natasha Petre
Marketing Specialist
Mercedes-Benz Cars
Daimler Middle East & Levant
natasha.petre@daimler.com
PO Box 17880, Jebel Ali
Dubai, United Arab Emirates
Tel: +971 4 8833200
Fax: +971 4 883320
www.media.daimler.com
© Press Release 2010
