Downtown Jebel Ali clients first to use "ideveloper" system

Dubai, 15 September 2008 ... Limitless, the global master development arm of Dubai World, has launched "ideveloper" - a web-based one-stop-shop for investors.

ideveloper - www.ideveloper.com - allows investors online access to all information relating to their project, including the development code, procedures, payments and approvals for design and marketing concepts. Customers can also submit plans, email enquiries and receive online updates with the new system.

First to use ideveloper are nearly 150 clients who have invested in Downtown Jebel Ali, Limitless' 200 hectare mixed-use project under construction along Sheikh Zayed Road in Dubai. The development will have nearly 330 buildings, including office blocks, apartments, hotels, retail units, and central plazas, serving more than 200,000 people.

Saeed Ahmed Saeed, CEO of Limitless, said: "ideveloper is the result of more than six months'  research, development and testing to produce a convenient, efficient, secure and environmentally-friendly system that will further cement our relationship with our customers and will, in time, be rolled out to cover all of our large-scale masterplanned developments." 

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Limitless LLC, a Dubai World company, is an integrated global real estate developer across all market segments, delivering distinctive, sustainable developments. Established in July 2005 and built upon the philosophy of 'delivering distinction', Limitless has three specific areas of expertise: master planning large urban communities, waterfront development and the implementation of large scale balanced projects. Limitless website: www.limitless.ae

Limitless currently has nine global projects, worth more than US$100 billion, in seven countries, with more to come in Europe, North Africa, the Middle East, Asia and the Far East.

Downtown Jebel Ali
Downtown Jebel Ali is the first and flagship project for Limitless, is a US$13 billion, 200-hectare sustainable, mixed-use urban community under construction along an 11 kilometre stretch of Sheikh Zayed Road. It will accommodate more than 200,000 people in four zones: the East Quarter, East Central Quarter, West Central Quarter and West Quarter. Each will have three individual districts: The Urban Centre, The Trellis and The Medina, creating a blend of business, residential, shopping, dining and entertainment facilities, as well as its own iconic, individually-themed Plaza, which will be the transport, retail and entertainment hub of the zone. Downtown Jebel Ali is located between the Jebel Ali Free Zone and Techno Park, and will have  nearly 330 buildings, including 237 residential. Around one hectare in five will be green, open space and there will be pedestrianised, car-free areas.  The development will also boast a rich, convenient transport system, enabling people to live in, work at or visit Downtown Jebel Ali without the need for a car.  An internal "people mover" will use the latest technology to provide easy, environmentally-friendly travel within each zone; four Dubai Metro stations will allow effortless travel between each Quarter; and road access will be via four new freeway interchanges.

Other Limitless projects:

Malaysia International Halal Park, Selangor State, Malaysia: The world's first fully-integrated Halal centre, this 1115 hectare complex will include homes for 200,000 people, food manufacturing plants, training and research centres, offices, entertainment and retail facilities.

Puteri Harbour, Malaysia:  US$450 million, 44 hectare development of landed waterfront homes - with individual berthing - and high-end condominiums. A 60-40 joint venture with UEM Land, this will be the country's first luxury waterfront enclave.

Halong Star, Halong Bay, Vietnam: US$220 million, 125 hectare mixed-use development with residential units, hotels, and education, cultural and recreational facilities, overlooking Halong Bay, a UNESCO-sanctioned world heritage site.

Sanaya Amman, Amman, Jordan: US$300 million, 200 metre residential twin towers that will be the tallest buildings in Jordan. Towers will be connected by the world's highest suspended swimming pool, 125 metres above Amman. First 'green' building in the country, with 500 luxury apartments as well as a retail, entertainment and leisure plaza.

Khimki Region, Moscow, Russia: 113 hectare development near Moscow, with 4,500 homes as well as schools, retail and commercial elements. The project is a 50-50 joint venture with leading Russian developer RDI, and will accommodate around 12,000 people. 

Al Wasl, Riyadh, Saudi Arabia: US$12 billion, 1,400 hectare mixed-use development near Riyadh, including 55,000 homes as well as mosques, educational facilities, offices, shopping malls and hotels.

Arabian Canal, Dubai, UAE: US$11 billion, 75 km man-made waterway - the biggest and most complex civil engineering project ever undertaken in the Middle East. Limitless is also master planning a US$50 billion, 14,000 hectare canalside 'city' as part of the project.

Bidadi, Bangalore, India: US$12 billion, 4,000 hectare mixed-use development, including 1,000 hectares of office/commercial space, near Bangalore. The first of five new towns planned by the Government for the outskirts of the city, Bidadi will house up to 750,000 people.

Media enquiries:
Rebecca Rees
+971 4 375 9733 
rebecca.rees@limitless.ae

© Press Release 2008