United Naghi continues to offer latest LG's innovations in the Kingdom

Jeddah-28 July, 2008-United Yousef M. Naghi Co. Ltd., one of the largest distributors of LG Electronics' home appliances and consumer electronics products in Saudi Arabia, inaugurated their 15th new exclusive LG showroom in Jeddah, Saudi Arabia. The opening ceremony was attended by Sheikh Ammar Naghi, President of United Naghi, Mr. Shon Kim and Mr. James Lee, Senior Product  Manager of LG Electronics in Saudi Arabia.

Strategically located along the junction of Sitteen and Al Rawdah streets near Al Darajja roundabout, the new showroom will be easily accessible for customers, who can find a wealth of latest LG products.

With its luxurious and spacious interiors and relaxing atmosphere, the new showroom enjoys a modern and attractive design, and is decorated in a way that makes the visitors feel as if they are in a future time. With its elegant display areas, customers can easily view the full range of LG's outstanding digital products and familiarize themselves with its unique features. In addition, the showroom staff well trained to enrich customers with full information about products and help them making their buying decisions.                                                                                        

Commenting on the new opening, Mr. Simon Lee, General Manager of LG Electronics in Saudi Arabia said, "The new showroom offers a touch & feel experience to all the customers. They can actually see LG products in display try our newest models and latest innovations. Opening the new showroom comes in line with our commitment to bring the latest technologies to the Saudi market. This is our promise to our loyal customers."

On other hand, Mr. Hwang Unchul, Executive Vice President, United Naghi said, "This is the 15th Naghi exclusive LG showroom in the kingdom, and we are planning to open more 3 showrooms during 2008 in Madina, Riyadh and Hassa. With the opening of the new showroom, we are expecting high showroom sales growth in 2008."

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About LG Electronics:
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in 114 operations including 82 subsidiaries around the world. With 2007 global sales of USD 44 billion, LG is comprised of four business units - Mobile Communications, Digital Appliance, Digital Display and Digital Media. LG is the world's leading producer of mobile handsets, flat panel TVs, air conditioners, front-loading washing machines, optical storage products, DVD players and home theater systems. For more information, please visit www.lge.com.

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© Press Release 2008