22 May 2014
To tweet this news, copy and paste: < Importance of Operating Model for SMEs discussed at 3rd Ro'Ya workshop for UAE's women entrepreneurs >

Dubai, United Arab Emirates (UAE) - Ro'Ya, a joint collaboration between MasterCard and the Dubai Business Women Council (DBWC) today hosted the third of the nine scheduled workshops for UAE's women entrepreneurs. The half-day workshop that witnessed strong attendance focused on the importance of developing an operating model for the success of a business enterprise.

Vincent Bellis, head of customer delivery for Middle East and Africa at MasterCard, conducted the workshop, which was hosted by the DBWC at the Dubai Chamber of Commerce and Industry, and he elaborated on the important role of an operating model within the overall business strategy for any organization. The key objective of this session was to acquaint the attendees with the principles and best practices for establishing a well-defined operating model that will help entrepreneurs identify their core stakeholders at an early stage to maximize their outreach. 

"The core thought behind Ro'Ya is to equip women entrepreneurs in the UAE with invaluable knowledge and insights that will help them transition from an idea stage to setting up and running their businesses successfully. The nine Ro'Ya workshops hence focus on distinct and critical aspects of a trade and have been specifically designed to enhance the entrepreneurs' understanding of the finer elements of managing their own ventures," said Ngozi Megwa, Senior Director, Middle East and Africa, Mastercard.

During the session, the participants were also educated on various ways to enhance their sales skills and capabilities with regards to setting up other functions within the business model like; Supply Chain, Human Resources, Finance and Information Technology. Furthermore, Vincent also demonstrated the implementation of those principles by presenting relevant case studies which gave attendees valuable insights on how to work towards creating similar operating models.

At the end of the session, participants were divided into groups and were asked to share ideas on how to create a business model by applying the principles they had learnt earlier in the day. This was followed by an open discussion as votes were casted for the best submissions.

 "Creating a seamless operating model is imperative for the effectiveness of any business organization irrespective of its scale. With today's session, we aimed at educating women entrepreneurs about this critical aspect of business functioning, so they can incorporate the learnings to their respective plans that they intend to implement in the near future," added Ngozi.

The Ro'Ya workshops will carry through till October 2014. All sessions will be hosted at the Dubai Chamber of Commerce and Industry and will be facilitated by industry experts along with exclusive sessions with internationally recognized industry specialists. Upcoming workshops to look out for are: Doing Business in the UAE - 12 June and Your People - 03 July.

For more information about the respective Ro'Ya workshops or to learn more about the initiative, visit www.dbwc.ae

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About Ro'Ya
Ro'Ya is a result of a recently announced collaboration between DBWC and MasterCard that builds on the efforts of both organizations to mobilize and encourage women to participate in the economic sector by realizing their entrepreneurial ventures. The aim of the program is to provide coaching and mentorship to aspiring female entrepreneurs looking to establish new businesses.

Through Ro'Ya, aspiring and existing female entrepreneurs who are either citizens or residents of the UAE were encouraged to submit their business proposals through a dedicated microsite on www.dbwc.ae, where necessary information regarding the proposed venture was to be shared.

The top three women entrepreneurs will receive a cash prize of USD 50,000, USD 30,000 and USD 20,000 respectively to be used towards start-up costs. In addition, five candidates will also receive USD 5,000 each. MasterCard will also continue to work very closely with the top winners, after the competition is over, to provide professional guidance and relevant networking opportunities that will kick-start their businesses and prepare them for long term-success.

About MasterCard
MasterCard (NYSE: MA), www.mastercard.com, is a technology company in the global payments industry. We operate the world's fastest payments processing network, connecting consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. MasterCard's products and solutions make everyday commerce activities - such as shopping, traveling, running a business and managing finances - easier, more secure and more efficient for everyone. Follow us on Twitter: @MasterCardMEA, @MasterCardNews, join the discussion on the Cashless Pioneers Blog and subscribe for the latest news on the MEA Engagement Bureau.

About DBWC
Established in 2002, under the umbrella of the Dubai Chamber of Commerce and Industry, the Dubai Business Women Council is the official representative organisation for business women, both professionals and entrepreneurs, in the Emirate of Dubai. Building awareness, educating, promoting opportunities and enhancing positive change in the community towards the acceptance of women in business is at the heart of the DBWC's belief in empowering women and motivating them to be productive members of the society and economy. For more information about DBWC and their recent activities, visit www.dbwc.ae  

Log on to the Council's Facebook page - https://www.facebook.com/pages/Dubai-Business-Woman-Council-DBWC/146645812070341

Contact
Sara Riad Ali,
PR Manager,
Creative Brands International,
+971 55 5683205
sara@creativebrands.net

Contacts
Natasha Jamal,
Communications Manager,
MasterCard,
+971 56 369 8422,
natasha_jamal@mastercard.com 

© Press Release 2014