Hyundai Centennial wins the Luxury Lifestyle and High Technology categories
The Centennial has seen huge growth in the Middle East market
Hyundai's flagship vehicle, the luxurious Centennial has been awarded two accolades in the prestigious 2012 Motoring Choice Awards. In the Middle East, the attributes that led to the Centennial winning in two categories, Luxury Lifestyle and High Technology, are contributing to the model's impressive sales success.
The research for the 2012 Motoring Choice Awards is carried out by AutoPacific and IntelliChoice who were specifically looking for vehicles that deliver the highest satisfaction and the lowest cost of ownership. US firm; IntelliChoice is the market leader in automotive ownership cost and car values analysis. AutoPacific is a future-oriented automotive marketing and product-consulting firm.
Hyundai's flagship model the 2013 Centennial is available in the Middle East, where it offers a first-class driving experience, with power available from Hyundai's impressive TAU V8 engine that has been named in the prestigious Ward's Ten Best Engines list in 2009 and 2010. This award-winning 4.6-litre Tau DOHC V8 unit produces 373 hp at 6,500 rpm. The model is also available with a 3.8Litre MPI engine that produces 290hp at 6200rpm, giving it a top speed of 240kph.
The engine is coupled with a Hyundai-developed eight-speed transmission with SHIFTRONIC manual shift capability. The transmission adds two additional ratios to enhance acceleration, shifting smoothness, and transmission efficiency by more than six per cent on its predecessor, the six-speed version, giving the driver more power and the passengers a smoother and more comfortable ride.
The Centennial is part of Hyundai's luxury line-up that also includes the Genesis and Genesis Coupe; these models reinforce Hyundai's commitment to produce vehicles that compete with top luxury automotive manufacturers as well as showcasing their philosophy of 'Modern Premium'.
The success of Hyundai's luxury line-up is demonstrated by the fact that in the first half of 2012, Middle East sales of the Centennial and Genesis increased by 60%. Hyundai's flagship model, the Centennial has registered staggering growth of 312% so far this year, reinforcing Hyundai's ability to compete in the luxury car segment in the Middle East.
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Further information about Hyundai Motors and its products is available at:
Web: www.hyundai.com
Facebook: www.facebook.com/hyundaime
For more information, please contact:
Jodie Davies - Account Director
Performance PR ME
Tel: +971 (0) 4 434 7365
Mob: +971 (0) 56 7995727
Jodie@performanceprme.com
Jonathan Kanaa - Account Executive
Performance PR ME
Tel: +971 (0) 4 434 7365
Mob: +971 (0) 50 857 7868
jonathan@performanceprme.com
About Hyundai Motor Company
Established in 1967, Hyundai Motor Co. has grown into the Hyundai Motor Group, with more than two dozen auto-related subsidiaries and affiliates. Hyundai Motor -- which has seven manufacturing bases outside of South Korea including the U.S., China, India, Brazil, Russia, Turkey and the Czech Republic -- sold 4.06 million vehicles globally in 2011. Hyundai Motor, which employs over 80,000 worldwide, offers a full line-up of products including small to large passenger vehicles, SUVs and commercial vehicles. Further information about Hyundai Motor and its products is available at www.hyundai.com.
About Hyundai Middle East
Hyundai Motor's Middle East headquarters are located in Dubai, United Arab Emirates, and are run by Managing Director for the Middle East, Tom Lee. Hyundai's retail network in the GCC and Levant consists of: Bahrain, Kuwait, Qatar, KSA: Dammam, Jeddah and Riyadh; UAE, Jordan, Lebanon, and Syria.
Hyundai announced that it recorded its best ever sales across the whole Middle East region in 2011, selling over 283,953 vehicles, an increase of 40%. Across the GCC and Levant, Hyundai's record-breaking 2011 sales were led by its luxury models - the Genesis and Centennial - which saw sales increase by 90%, as well as the Elantra and second biggest seller and ever-popular Accent. The SUV line-up (Tucson, Santa Fe and Veracruz), also performed well, with sales up 4%.
© Press Release 2012
