Developer Announces Initiatives to Boost Investor Confidence; New Financial Package for Hydra Village Abu Dhabi Focuses on Flexibility

Project to be completed in 2011; Offers payment break until 2010, waives penalty fees

Abu Dhabi, June 3 2009: In a significant move to boost customer confidence, Hydra Properties, a Royal Group subsidiary, today announced a host of initiatives to demonstrate its flexibility to customer concerns including offering a payment break to investors in its Hydra Village Abu Dhabi project.

Unveiling the investor-focused measures in line with its strategy to be customer-centric, senior officials of Hydra Properties also confirmed at a press conference that the Hydra Village Abu Dhabi project will be delivered in 2011. They said a detailed construction progress plan for the project has also been put in place as part of its commitment to investors in Hydra Village Abu Dhabi project.

Addressing investor concerns, Hydra Properties said that it has worked on a flexible plan to reward its loyal customers and has taken a significant decision to provide a unique payment break facility to those customers who have been making payments on time. These customers of Hydra Village Abu Dhabi will not need to make payments until the beginning of 2010.

The CEO of Hydra Properties, said: "At Hydra, we have carefully listened to the concerns voiced by our customers and our aim is to address these issues with immediate effect. We are committed to initiate an action plan to support our investors  and to demonstrate our understanding of their issues. These positive steps are being taken to  boost customer confidence and increase the value proposition of the project."  

The new measures also include initiating a waiver of penalty fees to customers in Hydra Village Abu Dhabi project.

"Our aim is to reach out to investors to reassure them while matching market realities. A number of steps are being taken to assure investors that their investment is secure and to reach a fair resolution to concerns raised by some of them," he added.

The company also pledged that Hydra Village Abu Dhabi will have show villas and a customer service center on site to cater to the needs of its existing and new potential customers.

Hydra officials said as part of its endeavor to reiterate its commitment and to reach out to investors, the company will initiate a continuing dialogue with the media and highlight the plans and progress of the current projects of Hydra Properties.

Hydra officials also highlighted the company's dedication to improving the customer experience and raising customer satisfaction levels across the board at the press conference.  In order to enhance communications with their investors and to address their queries it has increased the number of Customer Relations Executives (CREs) three-fold and a state-of-the art call center has been established. The Customer relation executives will be updated on the project progress on a weekly basis.  

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About Hydra Properties
Hydra Properties is a privately owned company, established in 2006 in Abu Dhabi, the capital of UAE. The company was established with a vision to provide the UAE, Middle East and the world with unprecedented development concepts which are reflected in the company's various landmark projects. Since inception, the company has embraced the best international building criteria and has introduced fresh concepts in design and materials. Hydra Properties does not see itself as only a real estate development company.  Hydra Properties has clear social commitments and responsibilities. Hydra never misses an opportunity to give back to society through its endless community activities in the areas of cultural awareness, support to sport activities and providing major community service through its active and ongoing role in supporting health, education and social institutions. Hydra Properties has rapidly expanded in the UAE with several mega projects in Abu Dhabi and Dubai. Relentless efforts have allowed it to expand internationally into Mexico, where it has developed 'Hydra Waves', one of the finest luxury projects in North America.  

For further information; please contact:
Shazia Kamili / Sharyn Pereira
Percept Profile Gulf
Tel: 04-3446373

© Press Release 2009