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Featuring 18 thrilling attractions, rides and experiential zones, Hub Zero is ear marked to become a leading destination for the Middle East gaming community
Dubai, UAE - Hub Zero, the region's first immersive gaming hub by Meraas, opened its doors this month. The one of its kind gaming destination features a slew of sensory offerings such as rides, games and attractions, catering to fans of various genres with first person shooters (FPS), fantasy, action, and sports games recreated into thrilling and innovative gaming experiences.
The universe inside Hub Zero is second to none, deploying the latest in cutting-edge virtual technologies, the 15,000sq m gaming zone provides a truly unique way of playing and experiencing games. Hub Zero also brings video games to life in a sensory and emotionally thrilling environment where visitors are immersed in an active and challenging environment of multiple world-renowned games like never before.
The state-of-the-art indoor entertainment destination comprises exclusive Hub Zero attractions such as: the Hyper Drive driving simulator; the Double Agent double laser maze; an extensive e-Sports LAN gaming zone; the Tiny Track Racers children's karting simulators; a 4D cinema; a large indoor adventure climbing zone including eight activities; pool and billiard tables; private karaoke rooms and a retro arcade for a trip down memory lane to play timeless arcade classics such as Pac Man and Space Invaders.
The new attraction also features Time Zombies in the Virtual Arena, the region's first and only wireless VR-based first-person shooter, which premiered at this year's Middle East Film & Comic Con. At the core of the Hub Zero offering is a collection of exhilarating rides and attractions based on some of the world's most recognized video game brands.
The gaming experience at Hub Zero offers unsurpassed levels of authenticity owing to the extensive cooperation with the developers of the games from the early stages of Hub Zero's development. All IP owners - Electronic Arts, Microsoft, Capcom, KONAMI, Square Enix and PopCap - were involved from the very beginning to hand-pick the most popular games from their arsenal, and helped conceptualize and adapt these games into ground-breaking immersive attractions that will be offered at Hub Zero.
Jean Marc Bled, General Manager, Leisure & Entertainment at Meraas, said: "The combination of cutting edge technology and creative video game content at Hub Zero is sure to usher in a wave of gamers and non-gamers alike. As the first destination of its kind in the region, the immersive gaming zone is poised to emerge as a hub for the Middle Eastern gaming community and serve as a must-visit destination for UAE residents and visitors to relive some of their most thrilling fantasies."
He added: "With its unique attractions, complemented by a calendar of exciting events and tournaments, the immersive gaming hub will challenge visitors' perceptions and revolutionise how they see and experience video games. The stimulating, engaging journey will compel visitors to come back time after time."
Located at CITY WALK, a premier urban lifestyle destination in Dubai developed and managed by Meraas, Hub Zero includes the below experiences:
Gears of War: Laser Siege
Battlefield: Armoured Assault
Resident Evil™: Bio Terror
Hack Attack
Virtual Arena
Hyper Drive
Sports Academy Featuring PES
FINAL FANTASY ESCAPE FROM MIDGAR
Dragon Age: Flight of the Wardens
Asura's Wrath™: The Awakening
Hero Zone
Double Agent
Plants vs. Zombies: Backyard Brawl
Tiny Track Racers
Network Arena
https://www.facebook.com/HUBZERODXB
Opening Hours
Sunday - Thursday: 12pm - 12am (midnight)
Friday & Saturday: 10am - 12am (midnight
Price List
Recruit Pass: 106 AED
Master Pass: 210 AED
Hacker Pass: 260AED
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About Meraas
Meraas is a Dubai-based holding company with operations and assets in the UAE. The company has established itself as a key innovator in UAE and follows a clear mandate to strengthen Dubai's global position. Through its portfolio of refreshingly innovative landmark concepts, Meraas aims to redefine industries across multiple sectors. Meraas has also forged collaborative relationships with key partners who will add value to its offering. The company has launched several projects in the property, hospitality, retail, healthcare, leisure and entertainment sectors.
About Hub Zero
Hub Zero is the region's first immersive gaming hub that will offer innovative experiences created in partnership with leading game developers including Electronic Arts, Capcom, KONAMI, Microsoft and Square Enix. Targeting visitors aged 10 and up, the state-of-the-art indoor entertainment destination includes thrilling rides and attractions developed exclusively for Hub Zero. Based on world-renowned intellectual properties in the gaming industry, Hub Zero delivers a truly unique gaming experience, utilizing the latest in cutting-edge virtual technologies. Hub Zero's LAN gaming area with 70 stations and 8 private booths caters to hardcore gamers and will serve as the hub for the region's e-sports tournaments. A one-stop-shop for themed merchandise and collectibles and three food and beverage outlets complement the immersive, experiential entertainment destination. Hub Zero is located at CITY WALK in Dubai.
About Capcom
Capcom is a leading worldwide developer, publisher and distributor of interactive entertainment for game consoles, PCs, handheld and wireless devices. Founded in 1983, the company has created hundreds of games, including best-selling franchises Resident Evil®, Street Fighter®, Mega Man® and Devil May Cry®. Capcom maintains operations in the U.S., U.K., France, Germany, Tokyo, Hong Kong and Korea, with corporate headquarters located in Osaka, Japan. More information about Capcom can be found on at www.capcom.com or www.capcom-unity.com.
About Square Enix Co., Ltd.
Square Enix Co., Ltd. develops, publishes, distributes and licenses SQUARE ENIX®, EIDOS® and TAITO® branded entertainment content around the world. The Square Enix Group operates a global network of leading development studios and boasts a valuable portfolio of intellectual property, including: FINAL FANTASY®, which has sold over 110 million units worldwide, and DRAGON QUEST® which has sold over 66 million units worldwide; TOMB RAIDER®, which has sold over 45 million units worldwide; and the legendary SPACE INVADERS®. Square Enix Co., Ltd. is a Japan-based, wholly-owned subsidiary of Square Enix Holdings Co., Ltd
More information on Square Enix Co., Ltd. can be found at www.jp.square-enix.com/
About FINAL FANTASY
Since the release of FINAL FANTASY in 1987, this unique RPG series continues to showcase the spectacular visuals, highly imaginative worlds and rich stories leading the industry and earning the highest accolades from users around the world. Titles of the series have so far achieved a cumulative shipment of over 110 million units worldwide.
For media inquiries, please contact:
Abby Cronje
Head - Marketing
Email: abby.cronje@meraas.ae
Or
Edelman DABO
Mahitab Hosny
Mobile: +971 55 104 3624
Telephone: +971 4 237 8010
Email: mahitab.hosny@edelmandabo.com
© Press Release 2016
