HSBC recently opened a new customer service centre at Dubai Mall. The centre was jointly inaugurated by Abdulfattah Sharaf, CEO of Personal Financial Services, HSBC Middle East and Keith Bradley, Regional Head of Commercial Banking, HSBC Middle East.
The Dubai Mall centre is the newest addition to HSBC's distribution network dedicated to serving the personal financial needs of the bank's retail clients. Customers can apply for a wide range of products and non-cash services at the Centre such as open new accounts; apply for credit cards and loans as well as for personal insurance products. In addition a 24 hour self service lobby comprising of ATM, cash and cheque deposit machines is available for deposits and withdrawals.
Abdulfattah Sharaf commented, "This recent expansion demonstrates our commitment to increasing the level of customer support we want to provide and is the vote of confidence in our business in the Dubai market. Our customer centres provide great value, convenience and choice to the customer. We believe that we can differentiate and have more customers choosing HSBC by investing in the people and resources to deliver an overall experience that customers will find superior."
"The Dubai Mall Service Centre will be open seven days a week, Saturday to Thursday from 10:00 am to 10:00 pm and on Friday from 2:00 pm to 10.00 pm. With the opening of this Centre, HSBC's network in the UAE has expanded to eight branches and twelve Customer Service Centres", said Shaker Zainal, UAE Head of Distribution and Sales.
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HSBC Holdings plc - www.hsbc.com
HSBC Holdings plc, the parent company of the HSBC Group, is headquartered in London. The Group serves customers worldwide from around 9,500 offices in 86 countries and territories in Europe, the Asia-Pacific region, the Americas, the Middle East and Africa. With assets of US$2,527 billion at 31 December 2008, HSBC is one of the world's largest banking and financial services organisations. HSBC is marketed worldwide as 'the world's local bank'.
HSBC in the Middle East
HSBC Bank Middle East Limited is the largest and most widely represented international bank in the Middle East. HSBC Bank Middle East Limited has 44 branches throughout the United Arab Emirates, Oman, Bahrain, Qatar, Kuwait, Jordan, Lebanon, Pakistan and the Palestinian Autonomous Area. In addition to the branch network, the bank maintains representative offices in Tehran, Iran and Tripoli, Libya. This extensive regional coverage is strengthened by another member of the HSBC Group, HSBC Bank Egypt SAE, and by its associated companies: The Saudi British Bank; British Arab Commercial Bank Limited; HSBC Saudi Arabia Limited; SABB Securities Limited; SABB Takaful Co.; and Dar Es Saalam Investment Bank.
Media enquiries to Andrea Jaishankar,
Manager Communications,
HSBC Bank Middle East Limited on 04 3906639
andreajaishankar@hsbc.com
© Press Release 2009
