The new projects join the already successful portfolio of GROHE products found in Pearl districts: Qanat Quartier 2008 and Madinat Centrale 2010
Doha, Qatar - 29 May 2012
GROHE, the world's leading premium brand for sanitary fittings, offers 'twice the luxury to The Pearl Qatar' by winning two prestigious projects namely VB22 and VB23 of Viva Bahriya and Parcel 13A and 13B and Parcel 3A and 3B of Porto Arabia. VB22-VB23 and Parcel 13A and 13B and Parcel 3A and 3B join the already successful portfolio of GROHE products found in Pearl districts: Qanat Quartier 2008 and Madinat Centrale 2010.
"This is another proud moment for Grohe as we have been chosen to equip our products to not one but two prestigious projects in the Pearl Qatar. All of the GROHE products being provided are characterised by distinctive designs while at the same time showcasing the unmistakeable GROHE style. We hope that we offer the residents of The Pearl Qatar an out of the world experience in luxury which falls in line with what The Pearl stands for", explained Maguy Makhoul, Project Channel Manager - Qatar & Kuwait
At VB22 and VB23, every luxury apartment home with its exquisite soft, rounded lines and welcoming spaces proves to be a truly surprising innovation in residential interior design. Attention to detail is of paramount importance at VB22 and VB23 and therefore the GROHE product range that has been chosen, addresses the requirements which include impeccable design along with uncompromising quality.
The product lines that are being provided to VB22 and VB23 by Grohe are Eurodisc Cosmo, Rainshower System, Grohtherm 1000, and angle valves, essentials accessories. In addition the maids' quarters will include Baucurve, Tempesta, Trigger spray, traps, angle valve and concealed tanks for all bidets and WC's.
As for the Penthouse, it is equipped with Grohe's Ondus range.
Home to The Pearl-Qatar's main harbour, Porto Arabia combines elegant towers and townhouses. Porto Arabia will be home to elegant residential towers lining a Riviera-like boardwalk around the 400-boat slip marina. There are 2 separate towers within the Porto Arabia project and hence the GROHE products will also differ in each of the towers. Parcel 3A-3B, will include GROHE Eurosmart, Tempesta and Essentials. In addition, Parcel 13A and 13B will have GROHE Allure,/ Atrio and concealed tanks.
For more information on GROHE product ranges log on to: http://www.grohe.com
-Ends-
About GROHE
Grohe AG is Europe's largest and, with a market share of roughly eight percent, among the world's leading manufacturers of sanitary fittings. As a global brand for sanitary products and systems, GROHE sets standards in quality, design, technology and sustainability, providing water to perfection.
With its headquarters in Hemer and Corporate Center in Düsseldorf, the company currently employs some 5,400 people worldwide, including 2,400 in for the commercial and contract sectors, and installation and flushing systems generated sales of EUR 980 million.
GROHE has six production plants, of which three are located outside Germany, namely in Portugal, Thailand and Canada. The company currently generates 80 percent of its sales outside Germany.
Since July 2011, GROHE has held a majority interest in Chinese market leader Joyou following the successful completion of a public tender offer. GROHE subsidiary Joyou Grohe Holding AG holds 57.2%.
GROHE Eastern Mediterranean
Middle East & Africa
PO Box 27048
CY-1641, Nicosia, Cyprus
Internet: www.grohe.com
Media contact: Memac Ogilvy Public Relations
Point of contact: Priya Balachandran
Phone: +974-44109805
E-mail: Priya.Balachandran@ogilvy.com
© Press Release 2012
