The new projects join the already successful portfolio of GROHE products found in Pearl districts: Qanat Quartier 2008 , Madinat Centrale 2010, VB 29 2010

Egypt - Cairo, 11th of July - GROHE, the world's leading premium brand for bathroom fittings, has won two prestigious projects at the new luxury residential development in Qatar, 'The Pearl'. Hailed as the Riviera Arabia, the five-star Pearl selected GROHE products for 2 additional projects as part of the Grohe success story.  The architecturally themed to echo the Maghreb - with Moroccan-styled town homes and apartments,Viva Bahriya (VB 22 VB 23) and Porto Arabia (Parcel 13A and 13B and Parcel 3A and 3B) home to elegant residential towerslining a Riviera-like boardwalk around the marina.

"This is another proud moment for Grohe as we have been chosen to equip our products to not one but two prestigious projects in the Pearl Qatar. All of the GROHE products being provided are characterised by distinctive designs while at the same time showcasing the unmistakeable GROHE style. We hope that we offer the residents of The Pearl Qatar an out of the world experience in luxury which falls in line with what The Pearl stands for", explained Maguy Makhoul, Project Channel Manager - Qatar & Kuwait.

GROHE's Ondus range is found within the Viva Bahriya.Each luxury apartment home at the five-star waterside resort, VB22 and VB23, is a truly inspiring innovation in residential interior design. Selected for their uncompromising quality and highly sophisticated design, the GROHE products provide VB22 and VB23 with a selection of bathroom fittings that meet the residents' every need.

Home to The Pearl-Qatar's main harbour, Porto Arabia combines elegant towers and townhouses. There are 2 separate towers within the Porto Arabia project and hence GROHE products differ in each of the towers. Parcel 3A-3B and 13A-13B include an assortment of GROHE fittings that include GROHE Allure and GROHE Atrio collections.

These new projects join the already successful portfolio of GROHE products found in Pearl districts: Qanat Quartier 2008 ,Madinat Centrale the heart and downtown location of the Pearl, 2010 and VB 29 in Viva Bahriya District 2010.

For more information on GROHE product ranges log on to: http://www.grohe.com

About GROHE
Grohe AG is Europe's largest and, with a market share of roughly eight percent, among the world's leading manufacturers of sanitary fittings. As a global brand for sanitary products and systems, GROHE sets standards in quality, design, technology and sustainability, providing water to perfection.

With its headquarters in Hemer and Corporate Center in Düsseldorf, the company currently employs some 5,400 people worldwide, including 2,400 in for the commercial and contract sectors, and installation and flushing systems generated sales of EUR 980 million.

GROHE has six production plants, of which three are located outside Germany, namely in Portugal, Thailand and Canada. The company currently generates 80 percent of its sales outside Germany.

Since July 2011, GROHE has held a majority interest in Chinese market leader Joyou following the successful completion of a public tender offer. GROHE subsidiary Joyou Grohe Holding AG holds 57.2%.

GROHE Eastern Mediterranean, Middle East & Africa
PO Box 27048
CY-1641, Nicosia, Cyprus
Internet: www.grohe.com                                                                        

Media contact: Memac Ogilvy Public Relations
Tarek Lasheen
Memac Ogilvy - Egypt
Tel: + 202 3848 0202
E-Mail: tarek.lasheen@ogilvy.com

© Press Release 2012