25 April 2004
Established in 1981, Giordano is today a global brand in readymade garments with more than 1.5 billion customers being served at over 1200 outlets in 30 countries all over Asia, Australia and Europe. Giordano’s Middle East operations began in 1993 and it currently has 87 outlets in the U.A.E., Saudi Arabia, Oman, Qatar, Kuwait, Jordan, Bahrain and Iran.
Giordano is now diversifying into the luggage & travel accessories industry with the worldwide launch of Giordano Travel Gear. Their partner in the UAE, Oman, Qatar, Bahrain, Kuwait, Iran, India, Pakistan & Russia for this new venture is Bhagwandas Trading Company.
Bhagwandas Trading Co. Ltd. was set up in 1972 by Mr. Rajan Bhagwanadas Sujanani, who is the Chairman and Managing Director of the company. His vision of building a trading empire with an ethical corporate culture that would always strive for excellence and growth has borne fruit and Bhagwandas Trading Company is today a vast and diversified business conglomerate with various trading offices spread out across the globe.
Based in Isle of Man, the company handles its Middle East & African region from its Jebel Ali office in Dubai. Regional offices are also in China which heads the South East Asia export offices and in Poland that controls the European Operations, while the headquarters of the Indian-subcontinent region is situated in Mumbai, India. A trading office in Moscow handles the Russian and the CIS operations.
The range of activities include Garment Manufacturing, Importing and Exporting, Wholesaling and Retailing, Textile Trading, Ship Chandelling, General Merchandise Trading, Real Estates, Used Car Trading, Car Rentals, Leasing Insurance, Brokerage business. Besides this, the company runs a non-profit general hospital in Mumbai, India.
In UAE, Bhagwandas Trading Company’s pursuit of excellence has guided the company to become the largest garment importer in Dubai, bringing in nearly 500 containers every year. The company owns the distribution rights to a number of reputed brands including Juliet, Cardinal, U-Turn, Rupa, She, Bliss, Rio Nero, and H20. They are also a franchisee for Disney winter wear.
To support these brands, the company has employed fashion designers based in Europe’s fashion capital, Italy as well as in Poland (where garment exports is a major activity). These designers constantly work on creating innovative designs and ideas in garments.
Bhagwandas Trading Company has constructed its own warehouses in Jebel Ali (120,000 sq.ft) and Aweer (45,000 sq.ft), and the staff strength of over 100 professionals is the largest in this field. Equipped with the most modern and customized online inventory control system, they ensure quick and efficient response to the customers and suppliers both. The company also enhances the quality inspection procedures by engaging own experienced staff at the supply sources. Not surprisingly, the Government of Dubai awarded the prestigious ‘Excellence Award’ to the company for being the largest importer in the garment field for the years, 1998 & 2002.
Giordano Travel Gear will stand apart from its competitors by offering exclusive designs and style along with rugged durability at an affordable price, in keeping with the Giordano brand’s image.
They are designed to make you ‘feel good’ when you travel, offering ‘complete comfort, convenience and confidence.’ An international team of fashion and product designers based at Giordano’s Hong Kong headquarters is creating specific styles, designs and colours based on current trends and the needs of the customer.
The trendy designer luggage will consist of 3 distinct collections for today’s youth – Luggage, Business/Laptop cases and Backpacks/Duffle bags. These travel products are manufactured at Giordano’s facilities in China and some parts of Asia. The Regional office in Hong Kong is responsible for quality checks based on detailed specifications and guidelines.
Obviously, the strategic alliance of Giordano with Bhagwandas Trading will create a powerful synergy Giordano’s corporate values of quality, knowledge, innovation, simplicity and service strengthened by Bhagwandas’s vision and powerful distribution network. Or as Mr. Rajan Bhagwanadas Sujanani aptly put it, “With two great players on one side, Giordano Travel Gear is going to be an unbeatable team.”
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Established in 1981, Giordano is today a global brand in readymade garments with more than 1.5 billion customers being served at over 1200 outlets in 30 countries all over Asia, Australia and Europe. Giordano’s Middle East operations began in 1993 and it currently has 87 outlets in the U.A.E., Saudi Arabia, Oman, Qatar, Kuwait, Jordan, Bahrain and Iran.
Giordano is now diversifying into the luggage & travel accessories industry with the worldwide launch of Giordano Travel Gear. Their partner in the UAE, Oman, Qatar, Bahrain, Kuwait, Iran, India, Pakistan & Russia for this new venture is Bhagwandas Trading Company.
Bhagwandas Trading Co. Ltd. was set up in 1972 by Mr. Rajan Bhagwanadas Sujanani, who is the Chairman and Managing Director of the company. His vision of building a trading empire with an ethical corporate culture that would always strive for excellence and growth has borne fruit and Bhagwandas Trading Company is today a vast and diversified business conglomerate with various trading offices spread out across the globe.
Based in Isle of Man, the company handles its Middle East & African region from its Jebel Ali office in Dubai. Regional offices are also in China which heads the South East Asia export offices and in Poland that controls the European Operations, while the headquarters of the Indian-subcontinent region is situated in Mumbai, India. A trading office in Moscow handles the Russian and the CIS operations.
The range of activities include Garment Manufacturing, Importing and Exporting, Wholesaling and Retailing, Textile Trading, Ship Chandelling, General Merchandise Trading, Real Estates, Used Car Trading, Car Rentals, Leasing Insurance, Brokerage business. Besides this, the company runs a non-profit general hospital in Mumbai, India.
In UAE, Bhagwandas Trading Company’s pursuit of excellence has guided the company to become the largest garment importer in Dubai, bringing in nearly 500 containers every year. The company owns the distribution rights to a number of reputed brands including Juliet, Cardinal, U-Turn, Rupa, She, Bliss, Rio Nero, and H20. They are also a franchisee for Disney winter wear.
To support these brands, the company has employed fashion designers based in Europe’s fashion capital, Italy as well as in Poland (where garment exports is a major activity). These designers constantly work on creating innovative designs and ideas in garments.
Bhagwandas Trading Company has constructed its own warehouses in Jebel Ali (120,000 sq.ft) and Aweer (45,000 sq.ft), and the staff strength of over 100 professionals is the largest in this field. Equipped with the most modern and customized online inventory control system, they ensure quick and efficient response to the customers and suppliers both. The company also enhances the quality inspection procedures by engaging own experienced staff at the supply sources. Not surprisingly, the Government of Dubai awarded the prestigious ‘Excellence Award’ to the company for being the largest importer in the garment field for the years, 1998 & 2002.
Giordano Travel Gear will stand apart from its competitors by offering exclusive designs and style along with rugged durability at an affordable price, in keeping with the Giordano brand’s image.
They are designed to make you ‘feel good’ when you travel, offering ‘complete comfort, convenience and confidence.’ An international team of fashion and product designers based at Giordano’s Hong Kong headquarters is creating specific styles, designs and colours based on current trends and the needs of the customer.
The trendy designer luggage will consist of 3 distinct collections for today’s youth – Luggage, Business/Laptop cases and Backpacks/Duffle bags. These travel products are manufactured at Giordano’s facilities in China and some parts of Asia. The Regional office in Hong Kong is responsible for quality checks based on detailed specifications and guidelines.
Obviously, the strategic alliance of Giordano with Bhagwandas Trading will create a powerful synergy Giordano’s corporate values of quality, knowledge, innovation, simplicity and service strengthened by Bhagwandas’s vision and powerful distribution network. Or as Mr. Rajan Bhagwanadas Sujanani aptly put it, “With two great players on one side, Giordano Travel Gear is going to be an unbeatable team.”
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© Press Release 2004
