GETMO Arabia partners with Samsung to offer customers' access to the Biggest Entertainment and Digital Media Portal in the Middle East.
Dubai, UAE - October 19th, 2008 - GETMO Arabia, a joint venture between Arvato Middle East Sales FZ-LLC, (AMES) and Abu Dhabi Media Company, today announced a partnership with mobile phone giant Samsung that enables people who buy a Samsung mobile phone access to the biggest entertainment and digital media portal in the Middle East.
"As the leading digital entertainment service in the Middle East, our collaboration with GETMO Arabia means we can offer a huge range of fantastic music from both international and local artists," trumpeted Vinod Nair, GM Mobile Phones for Middle East and Africa, Samsung MEHQ. "It's great to be on board as we move forward with bringing our customers in the Middle East the ultimate mobile music experience."
"Until now, the Middle East has been lacking in a service that provides music and entertainment and the opportunity to bundle with products or services. We are happy to partner with Samsung whose great mobile phones work perfectly with GETMO," said Claudius Boller, VP Business Development, GETMO Arabia. "We have the largest digital download portal in the Middle East and believe our flexible business models for free and advertising sponsored premium content will increase the demand for digital content overall."
GETMO Arabia offers the Middle East its first multi-platform all-in-one digital entertainment service. Subscribers to the service can download to their mobile phone or computer, full track songs, music videos, ringtones, video tones, wallpapers, movie trailers, games, animations and access content archives including that of Sony Music Entertainment, Universal Music, Mazzika, Melody Music, Hungama among other content labels. All the content on the site is copyrighted and giving millions of people across the Arab world access to legal music and film downloads at little or no cost.
"Samsung is a leading figure in the music phone category with a winning combination of superior sound quality, dedicated user-friendly music controls and advanced mobile phone features. This collaboration continues to provide Samsung's customers with services that meets the needs and tastes of all music lovers on the move," said Neeraj Seth, Marketing Manager - Mobile Phones, Samsung MEHQ.
Visitors to Gitex can visit the GETMO Arabia stand at the Consumer Electronics Sheikh Maktoum Hall Stand B10-11.
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About GETMO Arabia
GETMO ARABIA is the region's first converged Music, Movies and Games Digital Entertainment Solution that brings together the business models of digital download to own and subscription based download to rent. GETMO ARABIA eliminates the boundaries between music devices/players and content types for consumers offering over one million downloads (music tracks, movies and games) for mobile phones, personal computers and digital players.
The joint venture GETMO ARABIA has been established by Bertelsmann's Arvato Middle East Sales FZ-LLC (AMES) and Abu Dhabi Media Company (ADMC). GETMO ARABIA is an ideal partner for brands of all categories that want to combine entertainment with their products.
For further information:
Alaa Tarabay
Memac Ogilvy PR, Dubai
Office: +971-04-3050 340
E-mail: alaa.tarabay@ogilvy.com
© Press Release 2008
