September 07, 2004

The Middle East's first repair facility for faulty memory modules has just opened its doors at Jebel Ali. Established by eSys Technologies Middle East, the new memory repair facility offers testing and repair of high speed DDR modules of all memory brands in its portfolio (HYNIX and eRam).

"Memory faults are amongst the most common complaints received by IT resellers. As a rule, the reseller will replace the memory module for the customer and send the faulty module to the manufacturer for testing and troubleshooting. Since none of the major memory manufacturers has a testing and repair facility in the Middle East, this can indicate a turn-around time of 3 weeks or more," explained Pavan Gupta, General Manager, eSys Technologies. "The objective of setting up the facility in the Middle East was to reduce the turn around time for the reseller, thereby adding value to the return-on-investment of our channel partners."

What is usually perceived as a memory fault by the end-user can be the result of three major causes. The end-user can receive a memory error message due to Improper Configuration of the PC (The PC has the wrong part or the configuration rules were not followed); Improper Installation of the memory module (the memory may not be seated correctly, a socket is bad, or the socket may need cleaning); or Defective Hardware. Additionally, many computer problems manifest themselves as memory problems, making troubleshooting difficult. For example, a problem with the motherboard or software may produce a memory error message. Most of the hung-computer problems are also due to the memory.

Usually the reseller has no way of distinguishing between defective hardware and error messages due to improper installation or configuration. The module is shipped to the manufacturer through the distributor. The manufacturer tests, repairs or replaces the module. The entire process, due to long man-hours required for testing and repair, as well as the logistics of shipping the module to distant destinations, takes an average of three weeks to complete. With the setting up of the new memory repair facility in Jebel Ali, this turn around time will come down to as little as 4 days. Besides the faster turn around time for the reseller, this will also mean lower expenses of shipping faulty modules to manufacturers and an increase in memory sales revenues for eSys.

The new repair facility, which undertakes the testing and repair of high speed DDR modules, has many features that make it one of the best in its class based on price versus performance criteria. These include 2 different cartridges, using the same platform, to test up to 400MHz DDR; Simulators that can test up to 10 memory patters at a stretch (electrical, march, and base cell types); Open/Shorts, Quick Scan, Memory Scan, Checkerboard, Marching, March 17N Interleave Burst Scan, Sequential Burst Scan, Auto Refresh, Self Refresh Perform aging on the module before the test, run several loops of same test list.

"The objective of establishing this memory repair facility is to provide eSys Technologies' Middle East channel with an additional value-added service. This move will not only benefit our channel partners and customers, it will also help us gain market share in the region. This will also be a signal to global vendors that eSys has a clearly articulated channel strategy that can ensure loyal client base and consistently high revenues."

The memory repair facility is currently open exclusively to eSys channel partners. But due to high demand from third party resellers, eSys is considering plans to offer testing and repair services for all memory brands to all resellers in the region.

-Ends-

About eSys Technologies FZE
eSys Technologies FZE is the wholly owned subsidiary of the Singapore based eSys Technologies Pte Ltd., which is today one of the leading IT component distributors in the world.

One of the 25 subsidiaries of eSys Technologies in Asia, Europe and the Americas, along with 65 other points of presence across the globe, eSys Technologies employs a knowledgeable sales team and has extensive local stocks. eSys is the largest Hard Disk Drive Distributor in the world, for state of the art products from Seagate, Maxtor and Western Digital. eSys is also the largest Distributor of Hynix Memory Chips in Asia and Europe; and a leading distributor of other IT components, including CPUs, Motherboards, Optical Storage Units, Floppy Disk Drives, Monitors, Casing, Mouse, Networking components and various other peripheral devices. eSys has also pioneered the concept of Low-Cost Linux-based Multimedia PCs. It also markets its own portfolio of IT accessories under the eCube brand.

Structured as a Global Business, eSys has situated its world-wide back-office operations in cost-effective but highly-skilled IT pools, thus improving radically the profit-cost ratios. eSys passes on both these advantages to its customer in the form of highly competitive pricing of the products in its portfolio.

To find out more about eSys Technologies, please visit www.esysdistribution.com

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© Press Release 2004