Unique project brings world-class golf course and fine homes together
Dubai, September 15, 2004: Emaar Properties announced the launch of a remarkable new neighbourhood that combines the convenience of location, high living standards, peaceful surroundings, clear unhindered sight of the Emirates Golf Club and effortless access to the city's buzz.
Golf Towers, the latest upscale community from the property giant, is part of the successful Emaar Golfing Communities initiative launched during the Desert Classic earlier this year. The project received overwhelming response because it brought together world-class golf courses and fine homes together.
Construction for Golf Towers has already begun and will be completed by mid-2007. Sales open on Thursday September 16 at the Dubai Marina Sales Centre, which will be open from 9am to 8pm, seven days a week.
This is the fourth launch of master planned properties by one of the world's finest developer during the past 10 days. The Al Thayal at the Greens, The Gazelle at the Arabian Ranches and the Marina Quays at Dubai Marina attracted overwhelming response.
Set along the golf course's perimeter, Golf Towers is part of The Views development and comprises two high-rise towers with one, two and three bedroom units, podium level amenities and secure basement and podium car parking areas.
It also includes townhouse villas facing the golf course and two levels of duplex apartments looking across the landscaped canal. Nearly all apartments enjoy spectacular views of the Emirates Golf Club course.[o1]
'Golfing communities are what a lot of people have been waiting for, or at least since golf crossed the line from sport to lifestyle," said Robert Booth, Executive Director, Emaar Properties. "And you can gauge this from the fact that the upscale master planned developments The Savannah and Hattan Homes around The Desert Course and the Emirates Golf Club respectively were runaway successes.
"Globally the market for golf lifestyle developments has been of accelerated growth and Emaar was the first to launch golf communities in this region. I see it as offering a healthy way of life for families who enjoy the area's refined lifestyle, one that increasingly includes activities for children," he added. "Developments like Golf Towers also add great value to the positioning of Dubai as an international class destination.
"There's much more on offer at the Golf Towers than a mere home. The community has been designed to provide a lifestyle with a superb location, amazing surroundings, increased leisure opportunities, a vast range of services and high living standards. It will not appeal to just golfers but also corporate executives, young families and even empty nesters who will find the atmosphere provides them with just the right type of lifestyle."
Amenities at Golf Towers include assigned underground and undercover parking, swimming pools, landscaped secluded resort style pool deck, gymnasium, multipurpose lounge, landscaped parks and walkways, neighbourhood shopping, 24-hour security and maintenance.
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Note to Editor:
About Emaar Properties PJSC
Emaar Properties is a Public Joint Stock Company listed on the Dubai Financial Market. With an asset base of US$7.7 billion including the land bank, the Company's vision is 'Shaping the Future. Today' and focuses on innovation, meticulous planning and the pursuit of excellence. The Company has witnessed tremendous growth since its inception in 1997 and boasts a rapidly growing tenant base.
Currently, it has several major real estate projects under various stages of development including Dubai Marina, Arabian Ranches, Emirates Hills, The Views, The Meadows, The Springs, The Lakes, Hattan Homes, The Greens, Emaar Towers and The Residences at Burj Dubai. The company also owns and manages the Gold and Diamond Park. Emaar has started construction on its most ambitious project to date, the Burj Dubai Development, which comprises The Burj Dubai, The Dubai Mall, The Boulevard, The Old Town, man-made lakes, landscaped parks, etc. Emaar was recently selected for inclusion in the newly created Dow Jones Dubai International Financial Centre Arabia Titans Index. Emaar currently represents 5.7% of this index, which comprises 50 blue-chip companies located throughout the region.
While Emaar continues to actively pursue expansion in its core business of innovative, high quality real estate development, it has diversified into related business lines to further build value for its 41,000 shareholders. In line with this corporate belief, Emaar also owns and manages four subsidiaries - Dubai Bank, focused on retail and commercial banking, Amlak Finance, UAE's first mortgage finance company, EMRILL, a joint venture with the UK-based Carillion which provides innovative property and facilities management services, and its technology and communications company, Sahm Technologies.
For further information, please contact:
David D'Souza/ Lina Anani
ASDA'A Public Relations
Exclusive Affiliate of Edelman PR Worldwide in
Middle East and North Africa
Dubai,
UAE
Tel: +971-4-3355969,
Fax: +971-4-3356080
E-Mail: info@asdaa.com
Emaar Properties
Tel: +971-4-367-3566
Fax: +971-4-367-3705
E-Mail: davidd@emaar.ae
[o1]The proposition will be to enjoy views like this would cost you a golf club membership. With the Golf Towers you get it for free
© Press Release 2004
