03 April 2008
Walking distance to Burj Dubai and The Dubai Mall, Choice of studios, and one- and two- bedroom apartments , Central location opening to Burj Lake Promenade and the Park Island, Sales start on April 5 at Downtown Living Sales Centre

Dubai, UAE; April 3, 2008: Emaar Properties PJSC has unveiled Burj Park, a premium waterfront residential zone and the first of its kind within Downtown Burj Dubai, conveniently located within walking distance of Burj Dubai and The Dubai Mall. Burj Park also offers direct access to Burj Lake Promenade and to Park Island, a 25-hectare park located on an island accessible via a bridge walkway.

Burj Park homes redefine the lifestyle experience by blending elegant views and modern amenities. Many of the residences open to Burj Dubai and a vast panorama of greenery and water, including The Fountain, a monumental, world-class musical water feature incorporating choreographed music, light and projection. The Fountain forms the centrepiece of Burj Dubai Lake.

The sale of studios, and one- and two- bedroom apartments in the 50-storey Burj Park will begin on April 5, 2008 at the Downtown Living Sales Centre located with Downtown Burj Dubai. Potential customers can look forward to luxury living in a lifestyle-rich environment described as the 'soul of Dubai.'

Mr Saif Al Mansoori, Sales Director, Emaar Properties, said: "Burj Park V is situated in a prime location, defined by the impressive waterfront views it offers residents. Burj Park V homes will appeal to the stylish and sophisticated, with an address where luxury is the way of life. Adding to the affluence of the community is its central location within the thriving neighbourhood, Downtown Burj Dubai, which has already been recognised as a global investment destination."

Burj Park V features neo-classical architecture and modern décor designed as a collaboration between international and local architects. The interiors of every apartment are embellished with the finest furnishings, accessories and fittings. Podium level amenities include a swimming pool, children's pool, Jacuzzi, outdoor dining area, children's play area, fully-equipped gymnasium and club house with secure parking. The podium also has a number of apartments with private gardens overlooking Burj Dubai Lake and lush, landscaped courtyards.

Mr Al Mansoori explained: "Burj Park V offers 'a cut above the rest' ambience, and is a perfect complement to the vibrant lifestyle choices offered by Downtown Burj Dubai. The newest neighbourhood in the city has already come to life with residential communities at The Residences and The Old Town, and with the opening of Souk Al Bahar, a shopping mall with a delectable array of dining outlets and cafes - all in an Arabesque environment."

The 500-acre Downtown Burj Dubai, currently, also hosts three hotels - Al Manzil, Qamardeen and The Palace, The Old Town; as well as dedicated commercial offices. Burj Dubai, the world's tallest building, and The Dubai Mall, one of the world's largest shopping and entertainment destinations, are being completed.

Burj Park, similar to the rest of Downtown Burj Dubai, can be easily accessed from Sheikh Zayed Road, and will also enjoy close proximity to Burj Dubai Metro station. It is located in close proximity to the Dubai International Financial Centre and other business nerve-centres of the city.

Investor response to residential and commercial property in Downtown Burj Dubai is strong, reflecting the increasing preference by potential customers to own property in one of the most prestigious addresses in Dubai.

Potential investors can call toll-free on 800-EMAAR (800-36227) or log in to www.emaar.com for more details on Burj Park. Several financial institutions are offering easy home finance options.

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About Emaar Properties PJSC:
Emaar Properties PJSC is one of the world's largest real estate companies and is rapidly evolving to become a global provider of premier lifestyles. Powered by its Vision 2010 to become one of the most valuable companies in the world, Emaar is charting a new course of growth with a two-pronged strategy of geographical expansion and business segmentation.

Emaar has highlighted its remarkable global growth by debuting on the Financial Times Global 500 ranking, which provides an annual snapshot of the world's largest companies. Emaar has been assigned A- and A3 ratings with stable outlook by Standard & Poor's and Moody's Investor Services, respectively.

Replicating its successful business model in Dubai, Emaar is extending its expertise in creating master-planned communities to international markets. Emaar is also developing new competencies in malls, hospitality & leisure, education, healthcare and finance, which have evolved from its integrated approach to customer service and property development.

Listed on the Dubai Financial Market, part of the Dow Jones Arabia Titans Index and certified to ISO9001:2000 for quality standards, Emaar is developing Burj Dubai, the world's tallest building and free-standing structure, and The Dubai Mall, one of the world's largest shopping and entertainment destinations. In Saudi Arabia, Emaar is developing the US$26.6 billion King Abdullah Economic City, the region's largest private sector-led project. Emaar's portfolio currently covers the following countries: the UAE, Saudi Arabia, Jordan, Syria, Lebanon, Morocco, Egypt, Turkey, Libya, Algeria, India, Pakistan, Indonesia, the US, the UK, France and Canada.

An award-winning developer, Emaar has strengthened its product sale competencies, market reach and best practices through strategic acquisitions and joint ventures. Emaar acquired John Laing Homes, America's second largest privately held home builder; Hamptons International, UK's premier realtor; and formed a joint venture with US-based Turner International to strengthen execution capabilities.

Emaar has joined hands with Giorgio Armani and Accor Hotels to strengthen its presence in hospitality, and will launch ten luxury Armani Hotels & Resorts world-wide and 100 Formule 1 budget hotels in India.

The company is opening educational institutions and healthcare centres in South Asia, Middle East and North Africa and the Subcontinent. Emaar acquired Singapore-based leading education provider, Raffles Campus, to extend expertise to its educational institutions.

Emaar holds 30 per cent equity in Dubai Bank, focused on retail and commercial banking. Emaar is also the largest shareholder in Amlak Finance, UAE's leading Islamic home financing company. For more information, visit www.emaar.com.

For further information, please contact:
Kelly Home
Nivine William
ASDA'A Public Relations                                
Exclusive Affiliate of Edelman PR Worldwide in Middle East & North Africa
Tel: (+971 4) 334 4550;
Fax: (+971 4) 3344 556  
E-mail: k.home@asdaa.com,
E-mail: n.william@asdaa.com

© Press Release 2008