11 July 2007
ITIDA and Dubai World Trade Centre Collaborate to Promote Regional Cooperation within IT and Telecommunications Sector

Cairo, Egypt: Regional and international companies have identified Egypt as a key growth market in a number of key areas including telecommunications and networking, consumer technology and IT solutions, say senior executives from Dubai World Trade Centre (DWTC) at a meeting in Cairo today.

According to a recent report commissioned by ITIDA (Information Technology Industry Development Agency), Egypt's communication and information technology exports are currently estimated at over US $250 million and is on track to realise annual IT exports of $1.5 billion by the year 2010 - figures which represent a vast opportunity for the industry.

Egypt is already the largest telecom market in North Africa, representing an estimated 4% of the country's GDP. The resilient Egyptian economy has helped stimulate this steady growth, along with major injections of Foreign Direct Investment (FDI) from regional and international investors.

To build upon this important development opportunity, ITIDA and Dubai World Trade Centre (DWTC) are intensifying the collaborative effort to encourage the highest number of Egyptian participants and trade visitors in this year's GITEX TECHNOLOGY WEEK, and will be working closely to bring a high-level official delegation to the exhibition.

"The Egyptian ICT industry has so much to offer to GITEX TECHNOLOGY WEEK, and we are pleased to be sending a strong delegation to showcase our technological innovation and identify new business opportunities. This is an encouraging time for our industry as many companies are beginning to look beyond borders to new markets and successfully compete on a regional and even international scale," said Mohamed Omran, head of ITIDA.

UAE telecom giant Etisalat has already identified Egypt as a huge potential market, having recently entered as the country's third mobile operator as part of their aggressive new investment strategy across the Middle East and Africa - a move that represented Egypt's single largest FDI in 2006.

"Egypt represents one of the most dynamic developing markets within the ICT industry, as major Egyptian technology companies are taking a leadership position by introducing and driving technological innovations throughout the region, said Abdulla Qassem, General Manager at Dubai World Trade Centre, organiser of GITEX TECHNOLOGY WEEK. "We look forward to a strong Egyptian presence at GITEX TECHNOLOGY WEEK and welcome their continued support," he added.

GITEX TECHNOLOGY WEEK will act as an essential forum to demonstrate the latest products and services from the Egyptian market, with the show's new positioning providing an even more targeted platform for exhibitors to access global players and exchanging key industry knowledge.

Focusing on the region's fastest growing sectors, GITEX TECHNOLOGY WEEK has streamlined this year's show according to industry into three sector-focused segments - Consumer Electronics, Business Solutions, and GULFCOMMS - taking place in separate halls to provide a value-added exhibitor experience.

Also new to the exhibition this year is GITEX TECHNOLOGY WEEK Global Conference, a series of insightful seminars, conferences and networking sessions, designed for the ICT industry to network and exchange ideas on some of its most critical challenges and opportunities.

In addition, everyone's attention will be grabbed by the first-ever consumer electronics product fashion show - an innovative display of the latest consumer technology trends showcased on a lively fashion-inspired runway.

The trade exhibition has become the region's most important procurement platform, with many major deals signed every year, and both groups are keen to ensure that Egyptian companies receive maximum exposure to the world market.

GITEX TECHNOLOGY WEEK will run from 8-12 September 2007 at Dubai International Convention and Exhibition Centre (DICEC), held in association with GITEX Shopper, which takes place from the 6-12 September 2007 at the Airport Expo Dubai.

-Ends- 

About GITEX TECHNOLOGY WEEK
Website: www.gitextechnologyweek.com 
Dubai World Trade Centre will organise three major components of GITEX TECHNOLOGY WEEK, designed to maximise the value for business visitors and exhibitors.

GITEX Business Solutions - The Leading International IT Trade Event for Enterprise and SMBs for the Middle East, Africa and South Asia

GULFCOMMS - The Largest International Telecommunications Trade Event for Mobile, Fixed, IP and Satellite for the Middle East, Africa and South Asia

Consumer Electronics - The Premier International Trade Event for Consumer Electronics, IT Systems, Components and Peripherals for the Middle East, Africa and South Asia

NEW FOR 2007!!!

GITEX TECHNOLOGY WEEK Global Conference

Featuring an important industry keynote, insightful seminars, conferences and networking sessions, for the ICT industry to network and exchange ideas. All sessions are free and places will be allocated on a first come first served basis. 

About Dubai World Trade Centre (DWTC)
Website: www.dwtc.com
As the organiser of GITEX TECHNOLOGY WEEK, Dubai World Trade Centre offers over 27 years' experience of delivering world-class events in the Middle East, providing local, regional and international exhibitors with unmatched expertise and in-depth market knowledge. Our team organises 15 of the largest and most successful international and regional shows in Middle East, providing an ideal platform for business development in the region.

Our commitment to ongoing innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows, and delivered consistent satisfaction to exhibitors and visitors. DWTC works with the leading trade bodies and industry associations to ensure that all exhibitions deliver full value and are built upon the real needs of their specific sector.

About Information Technology Industry Development Agency (ITIDA)
The Information Technology Industry Development Agency (ITIDA) is a governmental entity that has been established through Law 15 of the year 2004. This agency aims at paving the way for the diffusion of the e-business services in Egypt capitalizing on different mandates of the authority as activating the Egyptian e-signature law and supporting an export-oriented IT sector in Egypt.

For more information, please contact:
Amanda Slater
Dubai World Trade Centre
Tel: (+9714) 308 6661
E-mail: amanda.slater@dwtc.com

Alana Ngoh
Wallis Marketing Consultants
Tel: (+9714) 390 1950
Fax: (+9714) 367 2801
E-mail: alana.ngoh@wallsmc.com

© Press Release 2007